Traditional Culture Encyclopedia - Traditional festivals - Why is Harry Potter in Universal Studios?
Why is Harry Potter in Universal Studios?
Because of IP authorization.
Harry Potter is in Universal Studios because Universal Studios has obtained the IP authorization of the Harry Potter series. IP authorization means that the copyright owner of a film and television work authorizes other enterprises to use the relevant elements of the work, such as characters and scenes, for developing related entertainment projects. Universal Studios obtained the right to use the IP of Harry Potter by cooperating with the copyright owners of the Harry Potter series, thus introducing Harry Potter into its theme parks.
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