Traditional Culture Encyclopedia - Traditional festivals - Why are the market structures of splendid china, Window of the World and shenzhen happy valley so different?

Why are the market structures of splendid china, Window of the World and shenzhen happy valley so different?

Splendid china, Window of the World and shenzhen happy valley are quite different in market structure due to geographical location, population size, characteristics and themes of scenic spots, management and operation mode.

1, Geographical location and population size: The geographical location and surrounding population size of the three scenic spots are different, which determines their passenger flow and market size are also different.

2. Features and themes of scenic spots: splendid china takes the traditional culture of China as the theme, Window of the World takes international tourist attractions as the theme, and shenzhen happy valley takes entertainment as the theme. Their appeal and audience groups are also different.

3. Management and operation mode: The management and operation modes of the three scenic spots are also different. For example, splendid china is invested by the government, Window of the World is invested by private enterprises, and shenzhen happy valley is invested by Hong Kong listed company Wanda Group. Their business strategies, management models and market positioning are also different.