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How can freight forwarders enter the meta-universe in the future without digitization?
While there are many freight forwarders operating with minimal technology, the digital transformation of freight forwarders is attracting freight forwarders around the world due to the advantages that freight forwarder digitization can bring to a company. Since freight digitization is still a new and ongoing process, freight forwarders must keep in mind that choosing to implement the digitization process within their company must make sense and help the workflow of their employees, freight forwarding partners, and customers. If you understand that being part of a digital freight forwarder transformation can benefit your company and optimize your work, then you should know that for every 1% increase in a company's investment in technology, the company's profit increases by 7% over a two-year period. Advantages of Freight DigitizationFreight forwarder digitization can bring many advantages to your company, especially in freight forwarding partnerships. Check out the following 5 benefits that digitization can bring to your freight forwarding partners.1 - Increase the visibility of your freight forwarding partnersThe use of new technologies in the freight forwarding industry helps your freight forwarding company to better understand the partners with whom you are exchanging business, as well as those with whom you intend to establish some kind of partnership. Having your freight forwarding partners in one place allows you to get quotes faster, which leads to faster decision making.2-Effective Connections with Freight Forwarding PartnersBy collecting information about your freight forwarding partners in one place and making that information accessible to your entire team, communication between you and your partners will be smoother as you speed up the process of closing business. Once you don't have to send and receive a lot of emails back and forth, the connection here is even better.3-Multiple Sales ChannelsAnother freight forwarding technology solution that will help you with your digitization process is the multiple options you have to increase your business opportunities. For example, as part of a freight forwarding directory, digital logistics network, have a good and structured website, be active on LinkedIn, Jitterbug, WeChat. All of these help to increase the reach of your company and increase the chances of expanding your sales.4 - Lower margin of errorA large part of freight forwarder digitization is to automate processes within the freight forwarding company, which will reduce errors. For example, let's say you want to analyze your freight forwarding partnership to see if there are any improvements that need to be completed and you choose to do so with the help of the system.5- Provide the best experience for your partnerThe more you provide a good experience for your freight forwarding partner, the more likely he is to complete a shipment with you. This starts with the simplest things like having a good website, a complete logistics network profile, and a directory of the freight forwarders you belong to.
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