How to divide internal public and external?

The internal public is relatively stable and the external public is relatively unstable. The external public faced by social organizations can be classified from different angles, but there are mainly the following three categories: the public who have actually contacted social organizations but have not yet realized it. Potential problems will cause potential public, and people who will have some connection with a social organization are the potential public of this organization. Once the potential public realizes the problems they face, they will realize the existence of the public. For the relationship between the public and the public, we should try our best to quickly turn the potential public into knowing the public. Even if it is unfavorable to social organizations, we should take remedial measures on the basis of letting the public know and take the initiative to turn unfavorable into favorable.

According to the relationship between the public and the organization, it is divided into internal public; External public. The internal public has employees and shareholders; The external public includes customers, suppliers, distributors, etc. The similarities between them are: based on the principle of mutual benefit; Establish a good relationship and create a harmonious atmosphere; Coordinate various relationships and strengthen communication; Honesty-oriented, long-term policy and scientific guidance; Respect each other and treat each other as equals. The difference between the two is that the internal management of enterprises pays attention to internal unity, cultivates a harmonious family atmosphere, meets the reasonable needs of each employee, establishes a two-way information communication network, and encourages internal personnel to participate in democratic management. Coordinate relations and solve internal contradictions and disputes. Create excellent organizational culture. In terms of management principles, the external public pays attention to the development of the enterprise, adheres to the principle that the external public is supreme, strengthens information exchange, attaches great importance to their information feedback, educates and guides them in time, and organizes a strong external public team.