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How to develop new customers
1. Combine your product features and advantages, carefully select the customers in your profile and pick out the customer groups that may be suitable for you. Your product features and advantages are your biggest attraction to new customers. And new customers are willing to contact you, there are no more than a few situations: First, your products are newly developed, customers need to add such a new product, the product itself is very attractive to customers; Second, the customer is dissatisfied with the original supplier, and you happen to have similar products available; Third, the customer's demand for products to increase the amount of the original supplier can not meet the customer's needs on the amount of the customer itself needs to seek a new supplier Fourth, your products are imported by customers, and your quality is the same or better, the price has a clear competitive advantage. So in the face of hundreds or even thousands of importers, your choice is very important. Never contact every one of them, hoping to plant a wide variety of seeds, while in fact one can not go deeper. At the same time, the selection of customers must be objective, never in their own conditions and strengths are not enough to contact the super importer. There is a so-called "right match" for business, and everyone wants to do business with WALMART, but WALMART still has a high threshold for selecting suppliers. On the contrary, some small and medium-sized importers may be easier to contact and approach. 2. Contact the customer's state of mind to a certain extent to determine whether the new customer is willing to deepen contact with you. Never give new customers a sense of urgency. Don't make the customer feel that your business must have new orders immediately to survive. Business is a marriage, and there is only real business when both parties feel it is a good fit. Must give new customers such a feeling: we have a stable sales channel, but our business is enterprising and pioneering, contact with you is at the same time to give you and me a new opportunity. 3. contact method, if you have a better English language conditions, we recommend that the first contact as far as possible to use a combination of phone calls and pass the truth. Through the phone, try to find the company's specific and your products relative to the mouth of the department's purchasing manager or specific personnel. Know his name and his fax is the first step, if you send out the fax on the specific responsible for this kind of product recipients and your products and a brief introduction of your products and your product Web site, and the buyer of your products are also interested in, then he will certainly reply to you. In the future contact, you can E-MAIL with specific personnel. Never use the method of mass mail or mass fax to contact customers, the result of mass mail may be no reply ever. At present, foreign countries on spam and even junk fax has been quite disgusting, which is most importers, especially purchasing managers do not want to disclose the e-mail address is an important reason. 4. The establishment of a specialized display of products in the English language Web site is very important for the contact and development of new customers, not only to give the new customer detailed product introduction, but also to avoid premature product delivery of expensive fees. The more specialized the product content of the site, the more detailed, the more specific the better. It is even best to do the product packaging, crating size and gross weight, net weight of the introduction, so that customers at a glance. 5. For a moment did not place an order for new customers, do not rush to urge, do not give up easily. Can over a certain period of time to the customer to pass some new product images. As long as you do a better job than others, the customer finally belongs to you.
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