College students do quality self media video number operation skills

How to do a quality self media video account

We all know that in the current era of short video prevalence, all kinds of short videos bloom, dazzling.

With more videos, it is inevitable that the competition becomes more and more intense, and only unique and interesting content can attract the attention of a large number of people.

So before building their own short video account we have to figure out what kind of content they want to do on the production of content, choose new content, new markets can create no one knows the content, so as to attract the audience to stop and watch.

Want to make their own account more recognizable, then you need to carry out a full range of this account, multi-faceted design from a number of dimensions to build the account, including persona, content presentation and so on.

Short video has not appeared in the form of content, the same content in different forms of expression, or the same form but different content, these are all possible.

The content positioning of the account, we can understand the account involved in the scope of the topic, mainly depending on what type of information the account producer wants to provide, such as beauty or snacks, toys or wear -. -. -- these are all content positioning.

The persona can be depicted in terms of the character's habits, behaviors, catchphrases, personality, values, etc., enriching the character's label. In short, let the audience feel a flesh and blood, real people, this time this persona is considered successful.

There are some short videos within the character scene will be transformed with the person's role, according to the person's mood, atmosphere to change the video filters, music, etc., these are excellent video content expression.

At the same time, the details in the video are easy to be noticed by the viewers, you can intersperse some unique details in the drama, which is also a way for the viewers to distinguish this video and this account from other video content.

We all know that original content is more likely to be respected this is because everyone likes to have something fresh, so a good writer-director is very necessary, and now the short video market, original content is more likely to be recommended by the major platforms

also more likely to be welcomed

It is not enough just to have fresh content, if you can't be flexible enough to change and sustain the output, then viewers will gradually fade the account and video content into oblivion.

The account has three periods: the initial period, the growth period, the maturity period of the account in the early stage, you can take the universal topics and self-traffic hot topics and so on, rubbing the heat; the growth period you can choose and products, services related to the vertical topics, to protect the value of the account; the maturity period, you can use a different topic, to fully utilize the user's potential needs.