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How to make the operation program of e-commerce?

When doing e-commerce operations program, from the content and the nature of the e-commerce platform to start: 1, demand analysis and organization Understand the demand, study the competitors' products and services, to see what the other party has done to innovate, to determine whether these are of value. If it can bring value to the user, then you can learn from it. On this basis, the site specific improvement proposals and programs need to be discussed and analyzed to confirm whether specific and feasible. If necessary, survey evidence or analysis of statistics, a comprehensive assessment of the desirability of these proposals and programs. 2、Channel content construction, website planning The content includes channel column planning, information editing and uploading, information content quality enhancement and so on. The improvement of website content quality is to decide whether the website has enough capital to attract others. At the same time for the editing of information, as well as demand, program implementation. And website planning is to do the preliminary market research, feasibility analysis, planning document writing, business process description and so on. The title of the content of the display, the placement of the function keys need to be reasonable and scientific planning. 3, product maintenance and improvement personnel to analyze and judge the problem, or give a reasonable statement, the problem to the technology to deal with, or find a good solution. This point requires the company's personnel to carry out the rationality of the distribution of 4, the effect of data analysis According to user habits to adjust the direction of the site, the details of the analysis, complete and improve the site to the user's adhesion, improve the attractiveness and site attention. Mainly through the analysis of page access records to implement, but also through the form of online questionnaires to get more user experience. Therefore, operators are required to have good analytical skills 5, departmental coordination work Knowledge of the operation of the entire site, the knowledge is relatively comprehensive, and technical staff, testing, business communication and coordination work, so the need for professional staff to complete. In short, there are proposed, implemented, researched, analyzed, and organized. Mutual cooperation to carry out