Ningbo merchants character traits

The people of Ningbo do not have so much sense of home as the people of Hangzhou, "sailing the stairs and mountains, as if they were a household." Ningbo people are the four seas as home. Ningbo people also do not have the kind of northern people to keep the idea of happiness, they have money will immediately put into a bigger cause. Ningbo people are ashamed of the family business, they would rather leave their homes and go out into the world to fight and start their own businesses, but also do not want to hold on to a small, comfortable home and do nothing. They are always on the move, taking risks and making mistakes. Ningbo people are born to do great things. Ningbo people's resolute spirit of adventure and pioneering spirit, revealed in their business activities. the late 19th century and the 1940s, Ningbo people had two large-scale across the sea to Japan, Europe and the United States and other places, as well as Hong Kong and Macao to start their own business. The first time was during the years of Guangxu and Xuantong. During this period, as many as nearly 100,000 people moved overseas to do business; the second time was on the eve of the end of the Kuomintang's rule, a large number of Ningbo merchants moved to Hong Kong, Macau, or Taiwan as a springboard to Europe, America and Oceania. At present, according to preliminary statistics, there are about 70,000 Ningbo people who have migrated to Hong Kong, Macao, Taiwan and overseas, and they are located in more than 50 countries and regions, such as Japan, the United States, Singapore, the United Kingdom, Russia, Australia, Malaysia, Canada and so on. They have been fighting against thorns and thistles and striving to open up a world of their own in unfamiliar foreign lands. Many of them have become the giants of the local industrial and commercial sector or financial sector. Hong Kong is the base of activities of overseas Ningbo businessmen. Hong Kong's two "World Ship King" is Ningbo: the late "World Ship King" Dong Hao Yun, Ningbo Dinghai people, he is the founder of Dong's Shipping Group, which has 149 ships, 12 million tons of total deadweight, is one of the world's top seven ship king; another Another "World Ship King", Bao Yugang, is also a native of Ningbo, and is one of the ten largest consortia in Hong Kong. Southeast Asian countries are also the activities of overseas Ningbo merchants. The Ningbo people, who are distributed all over the world, have always maintained the tradition of doing business. The descendants of the old generation of Ningbo businessmen have become the new generation of businessmen, forming the "Ningbo style" in the overseas business community. In addition to being at home in all parts of the world and taking risks, Ningbo businessmen's business capital outlets also fully reflect their pioneering and adventurous spirit. They have a certain amount of capital, not to buy land or deposited in the bank for insurance, but the profits of commercial capital invested in industry, the commercial capital and industrial capital combined. Many people in the capital, fear of losing wealth, and thus make investment choices, often choose those with small risk and steady income industry or simply stick to the original industry, the result is a small step forward, difficult to become a big trend. Ningbo people dare to take risks, enterprising, will be able to grasp the high-risk and high-yield opportunities. Among them, there are also lost in the city, but the success is the majority. Ningbo people are bold enough to be the first to "eat crabs". Therefore, based on the above characteristics of the Ningbo people, in doing business with the Ningbo people, should pay attention to the following points: First of all, to learn from them to dare to be the first enterprising spirit. Secondly, we should learn that they are ashamed to settle down and keep their jobs, and have the courage to fight for the spirit. Again, to boldly explore new areas, operating new industries. Review the situation, flexible and adaptable Ningbo people in business customs formed today Ningbo businessmen flexible, long thinking, good at business, rich in changeable character. This is the Ningbo businessmen in the fierce business war invincible capital. Ningbo businessmen are good at catching business opportunities and have a strong ability to adjust their business policy in time, which is their innate talent and also an excellent quality of modern businessmen. In the business world, Ningbo businessmen are quick-witted and fickle, never sticking to the rules, and they can always adjust their business operations and business strategies without losing time. Their ability to be flexible and changeable is a great honor. "World Ship King" Bao Yugang, in the early 80's, just when his shipping industry is in the ascendant, red hot, he made a shocking decision: sell all the ships! Because he foresaw that the impact of the Iran-Iraq war on oil production will certainly be affected by the oil tanker transportation, so he promptly withdrew funds to invest in Hong Kong's underground railroads and tunnels, as the chairman of the tunnel company. Later, he invested in Cathay Pacific Airways, the largest airline in Hong Kong, which was controlled by the British, and became its chairman. In peace and security, see the lurking crisis in the prosperity, timely change, "the world's ship king" finally won again. Ningbo businessmen are precisely by virtue of this eyes watching six ways, ears listening to all directions, judging the situation, flexible and changeable skills, only to become the "evergreen tree" in the business world. This quality of Ningbo businessmen can be fully comparable to the world's best businessmen. Credit, quality Chinese traditional culture of "letter", people without faith can not stand; pay attention to "sincerity", to treat people with sincerity. Westerners also list "sincerity" and "trust" as important elements of capitalist business spirit. Ningbo merchants, who have a good understanding of both Chinese and Western cultures, abide by the principle of honesty and integrity in their business dealings and win the favor and satisfaction of their customers. Honesty, credit and quality are the most basic principles of business in Ningbo. In business activities, there is a saying in Ningbo that "the master of the world is better than the buyer". Ningbo businessmen regard customers as "food and clothing parents" in their business practice and respect buyers in every way. Ningbo's business tradition is to treat people like guests, customers at the door, no matter old or new, welcome with a smile, sit down on a stool, offer tea and cigarettes. Insufficient funds, send someone to take with; carry inconvenience, delivery; long-distance customers, hospitality, food and lodging; buy the wrong goods, allowed to exchange. In a word, Ningbo people do business attaches great importance to their own services to meet the customer, honesty and faith to make money. Therefore, doing business with Ningbo people, you will feel very convenient, at ease, at the same time, can also boldly with their business cooperation. Because they are very trustworthy, and there will be no fraudulent behavior. Steady business, not speculative business Ningbo people dare to venture bold, but smart Ningbo businessmen and not make unnecessary risks, they are brave, but also wise, they have a certain foundation in the cause, more than to take a prudent business style, the first plan after the break, step by step. Ningbo businessmen practiced business law is sound management. They would rather make less money, but also will not take risks, they never do speculative business, every business is to strive for stability and reliability. Unpredictable risks in the operation, except where predictable, or even only possible risks, they are determined to avoid. Therefore, when doing business with the Ningbo people should pay attention to the following points: do not lure them to do speculative things, and strive to give them the impression of stability and reliability; when the risk of investment, cooperation with them, their prudent style can reduce the riskiness.