Product development of physical advertising

In ancient China, Egypt, India, Greece and other countries are widely used. China as early as the Western Zhou Dynasty to the Spring and Autumn Period, the Warring States period, with the continuous development of productive forces, surplus labor products appear in large quantities, and gradually produced commodity production and commodity exchange. In order to find the object of commodity exchange, people must display their own commodities in the exchange, attracting as much attention as possible, and facilitating the buyers to watch and select, which gave rise to the most primitive physical display advertisement. "Poetry - rogue" in the "rogue Chi Chi, hold cloth trade silk" sentence, depicting a smiling young man, holding the cloth exchange silk. Here, "hold cloth" is a kind of physical display advertising. Later, this kind of physical advertising and the development of a form of hanging advertising, that is, the physical hanging up to solicit customers.