What do you need to pay attention to in general stationery store management?

The impression left by traditional stationery stores is this: in the dim, messy and narrow storefront, the boss or proprietress dressed casually is sitting bored, waiting for customers' door through autumn water. Although the shopping environment of some stationery stores has improved in recent years, generally speaking, compared with other mature industries, most small and medium-sized stationery stores have not kept up with the pace of the market, and their development in image and service is relatively backward, which has caused the public's mindset to a certain extent: stationery stores are synonymous with low-grade and cheap. In fact, this situation has no benefit to the stationery store itself and the development of the whole industry-indirectly reducing the profit of the industry. Therefore, from the perspective of improving the added value of stationery, the "cosmetic surgery" of stationery stores is imminent! At present, there are several problems in general stationery stores, which need to be "cleaned up": 1. "Whole store": including whether the store's tactics are beautiful, whether the shelf layout is reasonable, whether the lighting is appropriate, whether the display is scientific, whether the store's hygiene is good, etc. The purpose of improvement is to provide consumers with a comfortable store environment, thus enhancing the added value of the products sold. 2. "Whole person": whether the image of the boss or shop assistant is generous and decent, whether personal hygiene is qualified, whether product knowledge is qualified, whether sales skills are proficient, whether there is a sense of service, and so on. People are a key factor in the sales process. A good salesperson can stimulate the purchase desire of potential customers and finally achieve sales. A bad salesman can make a cooked duck fly away.