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Problems and Countermeasures in Enterprise Management Communication
With the advent of the economic and information age, if enterprises want to survive and develop in the fierce competition, they must change the traditional management mode which is dominated by scientific management ideas and emphasizes business communication. Below I have sorted out the problems and countermeasures of enterprise management communication for you, hoping to help you.
First, the concept and significance of enterprise management communication
The concept of enterprise management communication: For enterprise management, communication is a procedure. Through this procedure, information is transmitted to employees in the enterprise organization and the intention of the information is explained. The process of enterprise management communication is the process of fully organizing and coordinating all kinds of information, so that the resources of enterprises can be rationally utilized and the development of enterprises can achieve the best results. Enterprise management communication includes internal communication and external communication. And internal communication is the efficient operation of the whole enterprise? Soul? It not only maintains the stability of the enterprise itself, but also guides the policy of foreign exchange.
Significance of communication in modern enterprise management. Provide scientific basis for enterprise decision-making: communication between managers and their employees can enhance mutual understanding, especially the understanding of superiors to subordinates. Managers can understand the working status of employees and directly grasp the real information of enterprises through communication with employees. Managers can make correct enterprise decisions by analyzing and judging this information. On the other hand, the communication between employees and business leaders also helps employees to understand the content and purpose of business managers' decisions, so as to implement these decisions more accurately and actively.
Promote internal unity of enterprises: Effective communication between enterprise leaders and employees will enhance employees' sense of belonging and cohesion, enhance mutual trust and effectively mobilize employees' work enthusiasm. Effective communication between employees can improve the tacit understanding of mutual cooperation, enhance mutual friendship and reduce employee conflicts caused by various reasons, thus ensuring the stable operation of grass-roots enterprises.
Improve the efficiency of enterprises: Due to the huge scale of modern enterprises, relatively complex business, serious professional conflicts and differences, there are many frictions between departments. Effective communication is an effective means to eliminate the above unfavorable factors and can enhance the cohesion within the enterprise. In large enterprises, establishing a relatively free information exchange network can promote mutual understanding within enterprises, avoid negative cooperation between departments, improve enterprise efficiency and realize enterprise interests.
Enhance the external competitiveness of enterprises: Good communication within enterprises can provide comfortable working atmosphere for employees and help them master various skills. Informal information exchange? . Through these? Gossip? Reasonable analysis, as? Formal communication information? You can know the unstable factors that affect your own business and the information flowing out of competitors' informal channels. Through the rational use of this information, managers can adjust their business strategies and management policies in time to ensure their own advantages.
Second, business management problems in communication
Managers lack communication and unreasonable ways: managers with incorrect communication methods can be roughly divided into three categories: closed, secret and blind. Closed type seldom discloses self-information and pays little attention to employee information feedback. Secret type blindly pursues employees' feedback information, but rarely discloses self-information. Blind managers disclose more self-information and ignore employees' information feedback. The above management methods will cause employees' dissatisfaction and disappointment with managers, and it is difficult to improve their work enthusiasm, resulting in low production efficiency and poor operating results. It will even cause the actual problems of enterprises to be hidden, and even the situation that can't be solved now when the problems are serious will bring a fatal blow to the operation of enterprises. At the same time, managers may also lack the corresponding communication skills, language communication skills with employees or oral and written expression skills. The emergence of these problems will make enterprise management unable to proceed normally.
Fear of employees leads to information hiding: usually, it is easy to form a correct atmosphere in top-down communication of enterprises. In the face of leadership, employees have an inexplicable sense of inferiority and fear. They always think that their opinions will not be favored by leaders, and there is an idea that more things are not as good as less things. They are afraid of unnecessary consequences, which often leads subordinates to report to their superiors, but they just pick up good things and hide some bad news. There are some important information in these hidden messages. Therefore, shielding these important information will inevitably affect the correct decision of enterprises.
The complexity of transmission structure leads to information distortion: generally speaking, the more layers and links the information of organizational structure passes through, the more inaccurate it will be. Most enterprises have a conical organizational structure with many levels and links, which easily leads to information distortion and even wastes a lot of time. Most enterprises will encounter poor communication in the development process, especially those with more management levels, whose functions are not clear enough and their communication skills are poor. When the command from the upper level is transmitted to the lower level, there will often be serious distortion, while the suggestion from the lower level is transmitted to the upper level, which is also a more serious distortion.
Instability caused by informal communication: informal communication, as an important way of internal communication, often forms a spontaneous small group, that is? Informal organization? . Its negative effects are: resistance to change, target conflict, conformity and rumors. Its appearance is inevitable. Therefore, we must face up to its existence and deal with it correctly in enterprise management communication, otherwise it will bring very adverse effects to enterprises.
Third, effective communication strategies in enterprise management
Establish and select an effective trench structure: managers can adjust the internal structure of enterprises in time according to the scale of enterprises, realize flat organization and management, and effectively improve the originality of information. However, we should also fully realize that the flat information management of enterprises has brought a lot of original information, which has disadvantages that are not conducive to analysis. Therefore, it is necessary to control the internal propagation structure and series reasonably, and the reasonable length of information transmission chain can not only avoid distortion, but also meet the efficiency of information use. At the same time, it is necessary to establish a variety of information transmission paths and ways, which can effectively avoid the poor information when a single channel is blocked. At the same time, comparing the information obtained from various channels can effectively improve the authenticity of information transmission.
Improve managers' ideological awareness and communication skills: Enterprise communication not only needs good channels and perfect systems, but also needs managers to consider themselves, so that they can truly realize the importance of communication, because the effect of internal communication will directly affect the production capacity and efficiency of enterprises. At the same time, we should correctly realize that the content of enterprise management communication is not only a single unified opinion, but also let employees communicate and absorb the essence for enterprise development. Managers should attach great importance to communication, actively build enterprise communication network in action, provide efficient communication platform for employees in enterprises with diversified communication methods, and fundamentally improve the communication efficiency within enterprises.
Establish a good bottom-up communication model: The most common purpose of bottom-up communication is to feed back what is happening and give employees the opportunity to participate in work-related affairs organization and policy formulation. So as to mobilize the enthusiasm of employees and make employees actively participate in enterprise construction.
Horizontal communication and oblique communication: the daily information exchange within the enterprise is indispensable for cross-departmental contact. This kind of contact includes people with the same identity in different departments (horizontal communication) and people with different identities in different departments (oblique communication). This kind of cross communication is conducive to improving efficiency. Cross-organizational communication can get information faster than normal channels. Therefore, effective lateral oblique communication technology is very important for improving enterprise operation efficiency and decision-making response speed.
Guide correctly? Informal organization? : In any enterprise? Informal organization? The emergence of is inevitable. Its mutual assistance is conducive to the grassroots to better complete the task. And for this reason, managers are more willing to authorize and rely on subordinates to complete tasks, which can make the working environment of employees more relaxed and enhance mutual trust. Managers can also modify management policies and work plans through the feedback they provide.
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