Traditional Culture Encyclopedia - Traditional stories - How to promote new catering brands
How to promote new catering brands
1, do a good job in food research and development
The restaurant can organize a special purchasing team. Know both cooking and cost calculation, be responsible for root purchasing all over the country, develop dishes according to the source of goods, and ensure product stability and profit maximization.
2, speak with product quality
High-quality dishes are always the basis for restaurants to retain customers. High-quality dishes should not only have characteristics, but also have good taste and rich nutrition.
3. Create restaurant features
Signature dishes are very important for a restaurant.
Second, brand marketing: the purpose is to quickly enhance the popularity of catering brands and establish brand influence in the same industry segment. Especially in the internet era, there are many channels for brand marketing, and the chances of creating a brand are relatively large. Brand communication can be carried out through some news media, self-media channels, search engine promotion, variety theater columns, subway advertisements, elevator advertisements and so on. , enhance brand awareness.
Third, community marketing.
If community marketing is done well, it can form a strong fission drainage effect and quickly enhance brand awareness.
Restaurants can pull the usual accumulated old customers to the WeChat group and promote them in the WeChat group and circle of friends through commercial service tools such as grouping, bargaining, coupons and lottery.
- Previous article:How to make the language classroom back to basics, return to the natural color, but also to do a solid and effective, truly reflecting the high efficiency and low consumption
- Next article:Differences of Marriage and Family Law between Anglo-American Law System and Continental Law System
- Related articles
- Paper-cut mat manufacturer price recommendation
- Is jtb bag a miscellaneous brand?
- Revive tradition
- Plan of popularizing Friday activities in kindergartens
- The difference between netizens and traditional media audiences
- Gold content of petroleum and petrochemical industry.
- Which insecticide is effective in treating ascaris lumbricoides?
- A furnace for burning biomass fuel.
- Core requirements of model worker spirit
- Kindergarten class CD-ROM action activity summary