How to leverage the "Internet +" model to drive the transformation of traditional enterprises

This discussion is more, my side also briefly introduce a few:

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Traditional enterprises Internet transformation must be based on a deep insight into user needs and changes in the market environment, so as to carry out fundamental rethinking and redesign of the business value chain and profit model.

We briefly summarize the following modes of "Internet+" transformation:

The first is the "user-centric" reconstruction of internal organization and supply chain processes, that is, from the traditional vendor-centric B2C mode, to a user-centric personalized demand-centric B2C mode, to a user-centric B2C mode. The first is the "user-centric" internal organization and supply chain process reconstruction, that is, from the traditional manufacturer-centered B2C model to the user-centered personalized demand C2B model, and the establishment of the supply chain throughout the user participation and interaction, typical of the Haier model and the red collar model.

○ The second is the extension of the original value chain, more closely integrate the industry chain upstream/downstream, reduce the transaction links to reduce the cost of multiple parties; or the transformation of the manufacturing industry service to provide more value-added services to users. For example, by installing sensors on tires and using big data analytics, Michelin can provide drivers with improved advice and training on driving methods to help reduce fuel consumption.

○ The third type is to consider the reconstruction of the industry chain from the pattern of the whole industry, as well as the establishment of connections between related resources through cross-border, to create a new platform ecosystem. For example, the first step is to integrate the dispatch system of each cab company to establish a new platform for the industry, and then further activate the idle resources of society, such as special cars, to completely transform the original ecosystem.

(Reprinted from AMT Consulting's four-dimensional, three-step Internet transformation methodology)

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As for how enterprises should carry out the transformation of traditional enterprises in the Internet + mode, it will involve "Turn thinking, create a model, change the mechanism, build a platform" four dimensions and "find the direction of transformation, clear path of transformation, to ensure that the transformation landing" three steps. Specifically, Baidu should, I will not go into detail here.