How to combine traditional festival culture and marketing strategy

1, the hotel in the planning and use of "taste" this element is more should be considered in the development of mining local traditional festivals to do a full article on the special food. For example, some hotels do year-round activity planning, the "twenty-four seasons" and "health food" for the organic combination, follow the law of weather changes, the timely introduction of health, dietary needs of food.

2, Western festivals are more interactive, participatory, carnival, self-centered, advocating individuality. Valentine's Day, Christmas, Thanksgiving? None of them are like this. These foreign festivals more in the human "sense of touch", "vision", "hearing", "smell" on the do enough! Article, adapted to the modern society, people are eager to communicate with each other, group participation, *** with the desire to vent their emotions, naturally more attractive to consumers.