How will the Internet subvert 17 traditional industries?

Abstract: The word Internet is familiar to everyone. When it comes to the Internet, people will think of surfing the Internet. On the surface, the internet is all-encompassing, but in fact it is very simple. Internet is a service industry supported by information technology, which mainly includes two parts-basic service industry and application service industry.

The vigorous development of Internet industry has brought a brand-new economic scale-network economy. China Internet Industry Market Foresight and Investment Strategic Planning Analysis Report issued by Foresight Industry Research Institute shows that by the end of 20 12, the market size of China's network economy (note: here refers to the generalized network economy, that is, the sum of desktop network economy and mobile network economy) has reached 385.04 billion yuan, up 54. 1% year-on-year. Looking ahead, the development of network economy is mainly based on the following reasons:

First, the good performance of the real economy is the foundation of the growth of the network economy, which ensures the investment of enterprises in the Internet field and the growth of consumers' online consumption.

Second, the Internet has become a hot spot of market growth, and the influence of B2B platform of online merchants has been expanding, showing a change from information platform to trading platform; More and more traditional retail enterprises are entering the field of e-commerce, and the Internet has become an important distribution channel. Business owners pay more attention to online marketing, and the proportion of online marketing budget continues to expand; The behavior of netizens is Internet-based, and shopping, payment, booking and other behaviors are all changing to the Internet platform.

Third, many large-scale events and activities have obvious driving effects on the market, and enterprises will further increase their investment in online marketing with the help of hot events. For example, hosting the World Expo Asian Games will affect the market growth of travel booking, online video and online shopping.

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