Traditional Culture Encyclopedia - Traditional stories - 10 classic copywriting case
10 classic copywriting case
2; I got everyone drunk just to whisper to you.
3; If you are well, I will spare the tire until I am old; If you are not good, I am a lifesaver.
4; A glass of water can be accurately perceived.
5; Self-discipline gives me freedom.
6; Children who learn piano will not go bad.
7; Nothing will happen except safety.
8; A journey of three millimeters needs a good grape 10 years.
9; ? Think small. -It's better to think small.
Background: At that time, the American automobile market was all large luxury cars, and there was no market for small Beetle cars at all. What can we do? Through this series of "think small" advertisements, the public has changed the inherent concept of Americans and made people realize the benefits of small cars, smaller and stronger.
10; Think from another angle.
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