How do traditional manufacturing enterprises do network marketing well?

1. First of all, you need to register a domain name, preferably related to the enterprise or product, which is convenient for memory.

2. Establish your own corporate website. If there are no professional technicians, you can ask a third-party website company to do it. In the future, you will mainly work hard on your own corporate website, and all the work will start from that website.

3. Improve the content of the website: move all the products or services of your company to the website, and there must be pages such as company introduction, company culture, company honor, company products, customer cases and contact us. Especially in the enterprise's products, it is very important to improve the selling points, uses, guarantees and details of the products and make customers feel that you are professional.

4. SEO of corporate websites: Search engine optimization is a long-term and continuous process, and SEO is also an important way for all traditional enterprises to obtain a large number of customers for free through online marketing. Don't feel complicated, that is, constantly update the content of the website with enterprise products or services as key words. After a long time, you can get considerable search traffic after being included in search engines, and these traffic include a large number of your potential customers.

5. Paid promotion of search: mainly in baidu promotion, 360 o'clock and sogou. Enterprises that can do foreign trade will also do GoogleAdWords. Just the opposite of SEO. The former can quickly let customers see the advertising information of the enterprise, but it is charged and controllable. At present, it is the only way for traditional enterprises to acquire customers most quickly through the network. Enterprises need to weigh according to the budget, and they can set the consumption budget every day, and gain a lot from small investment.

6. Network integration and promotion: such as news, post bar, forum, Weibo, QQ, etc. Some insiders think that this aspect can't be the focus, but it is right to consider short-term interests, but it is necessary for the long-term development of enterprises, especially in the trading links of enterprises. This kind of soft promotion is more obvious than hard advertising.