Traditional Culture Encyclopedia - Traditional stories - How to do the sales plan?
How to do the sales plan?
1, company strength.
Is your company a provincial high-tech company or a municipal high-tech company? What is your company's technical advantage? What are the R&D advantages of this team? What is the core competitiveness of products? What patents have been obtained and what technological breakthroughs have been made? These problems need to be listed one by one in the sales planning scheme. When we show the strong strength of the company, customers' trust in products will naturally be deeper.
2. The value or function of the product
What are the core functions of your product? What pain points can you solve for your customers? What kind of value can you create for customers? These customers' most concerned issues must be elaborated in the sales planning scheme.
3. Let customers see for themselves.
Seeing is believing, but hearing is not. When you show customers the strength of the company and the value that products can create, most customers will think about several questions: Are you telling the truth? Is this product really so good? So you must put some typical cases in your sales planning scheme, and speak with real cases and data, so that customers can intuitively distinguish authenticity.
4, the content of continuous iteration
The sales planning scheme needs to be constantly updated and iterated. You can't deal with all customers with one sales plan, and you can't do it for a year with one sales plan. With the accumulation of actual combat, we constantly iterate the sales planning scheme, add better cases and better solutions.
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