Not the company name of the traditional industry.

When registering a company, keywords with the same name but different industries constitute infringement and cannot be registered. It shall not be the same as or similar to the name of a registered enterprise in the same industry within the jurisdiction of the registration authority. If a party refuses to accept the specific administrative act made by the registration authority in accordance with these Provisions, it may apply for reconsideration to the registration authority at the next higher level within 05 days from the date of receiving the notice.

The registration authority has the right to correct the inappropriate enterprise name that has been registered. Anyone who uses the registered enterprise name of another person without authorization or commits other acts that infringe upon the exclusive right to use the enterprise name of another person may request the registration authority where the infringer is located to handle it. The registration authority shall, within 30 days from the date of receiving all the materials of the application for registration of the name of a foreign (regional) enterprise, conduct a preliminary examination, and if it passes the preliminary examination, make an announcement. Relevant laws and regulations are as follows:

Provisions on the administration of enterprise name registration

Article 5

The registration authority has the right to correct the inappropriate enterprise name registered, and the higher registration authority has the right to correct the inappropriate enterprise name registered by the lower registration authority.

Any unit or individual may request the registration authority to correct the registered inappropriate enterprise name.

Article 6

An enterprise is only allowed to use one name, and it shall not be the same as or similar to the name of a registered enterprise in the same industry within the jurisdiction of the registration authority.

If there are special needs, with the approval of the registration authority at or above the provincial level, enterprises can use subordinate names within the prescribed scope.

Article 7

The name of an enterprise shall consist of the following parts in turn: name (or trade name, the same below), industry or business characteristics, and organizational form.

The name of an enterprise shall be preceded by the name of the administrative division of the province (including autonomous regions and municipalities directly under the Central Government, the same below) or city (including states, the same below) or county (including municipal districts, the same below) where the enterprise is located.

With the approval of the State Administration for Industry and Commerce, the enterprise names of the following enterprises may not be preceded by the name of the administrative division where the enterprise is located:

(1) Enterprises listed in Article 13 of these Provisions;

(2) Enterprises with a long history and well-known trademarks;

(3) Enterprises with foreign investment.

Article 27

Anyone who uses the registered enterprise name of another person without authorization or commits other acts that infringe upon the exclusive right to use the enterprise name of another person may request the registration authority where the infringer is located to handle it. The registration authority has the right to order the infringer to stop the infringement, compensate the infringed for the losses caused by the infringement, confiscate the illegal income and impose a fine of not less than 5,000 yuan but not more than 50,000 yuan.

Anyone who infringes upon the exclusive right to use another person's enterprise name may also directly bring a suit in a people's court.

Extended data:

Provisions on the administration of enterprise name registration

Article 28

If a party refuses to accept the specific administrative act made by the registration authority in accordance with these Provisions, it may apply for reconsideration to the registration authority at the next higher level within 05 days from the date of receiving the notice. The superior registration authority shall make a reconsideration decision within 30 days from the date of receiving the application for reconsideration. If he refuses to accept the reconsideration decision, he may bring a lawsuit to the people's court according to law.

If it fails to apply for reconsideration within the time limit, or refuses to implement the reconsideration decision after reconsideration, and does not bring a lawsuit, the registration authority may forcibly change the name of the enterprise and temporarily suspend its business license.

Article 29

Foreign (regional) enterprises can apply for enterprise name registration in China.

Foreign (regional) enterprises apply to the State Administration for Industry and Commerce for enterprise name registration, and submit the application signed by the legal representative of the foreign (regional) enterprise, the articles of association of the foreign (regional) enterprise and the legal business start certificate issued by the competent authority of the country (region) where the enterprise is located.

The registration authority shall, within 30 days from the date of receiving all the materials of the application for registration of the name of a foreign (regional) enterprise, conduct a preliminary examination, and if it passes the preliminary examination, make an announcement. The announcement period of foreign (regional) enterprise names is 6 months. During this period, if there is no objection or the objection is not established, the registration will be approved and the enterprise name will be retained for 5 years. After the registration authority approves the registration of the name of a foreign (regional) enterprise, it shall issue an enterprise name registration certificate.

If the name of a foreign (regional) enterprise needs to be changed after registration or needs to be renewed after the retention period expires, it shall re-apply for registration.