Traditional Culture Encyclopedia - Traditional stories - What is pr an abbreviation for?
What is pr an abbreviation for?
It is public relations
PR is the public **** relations English acronym (public relations) is an acronym, also known as institutional communications (English: public relations, so more abbreviated PR or public relations), mainly engaged in the dissemination of information about the organization, relationship coordination and image management affairs of the consulting, planning, implementation and service of the management function.
Including publicity for the success of the organization, reduce the impact of organizational failure, announced changes. It is similar to the face in traditional Chinese personal relationships. The nature of the PR industry makes it inevitable that it has a close connection with the media. At present, the PR industry in mainland China has to be close to the customer base and the media, so it is mainly concentrated in Beijing, Shanghai and Guangzhou, while Chengdu, Wuhan and other cities also have distribution.
Extended information:
Public **** relations is a management function that develops policies and procedures to gain public understanding and acceptance. It is a conscious management activity. Establishing a good public **** relations in an organization requires good planning of public **** relations activities to be implemented and achieved.
Successful companies have a lot of smart strategies for crisis public relations, these strategies are crisis public relations "conspiracy". Enterprise crisis public relations technical means can not be measured in a day or two days or money, it is a scheme, a planned concept. It is not important, the important thing is that the enterprise crisis public relations has a certain ability to help enterprises to complete the handling of the crisis.
Baidu Encyclopedia-PR
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