Introduction to Film and Television Production

Music product planning, production, distribution, artist agency, copyright management and other projects as one of the professional entertainment integrated marketing organization. Since its inception, with strong capital strength, the company quickly netted a large number of senior talent in the industry, and set up a high level and with a professional attitude, a new way of thinking and a strong power of the work team.

The company attaches great importance to management, and believes that excellent management and standardized operation is the basis for turning any ideal into reality. The management and operation of GOLDEN WING LONG shows that it has the same core competitiveness of continuous innovation and development as the international entertainment and media enterprises

With the most pioneering entertainment concepts and the most effective star-making strategies, we have solved a series of problems such as lack of music, lack of energy, and ineffective publicity, and our achievements in the music industry have skyrocketed. Gold Winged Dragon has so many good quality malleable singers under its banner, I believe that the opening of the idea to reverse the situation, **** create the future of the entertainment world.

Introduction

Film and television media has become the most popular and influential media type. From the fantasy world created by Hollywood movies, to the real-life concerns of TV news, to the overwhelming number of TV commercials, all of them have profoundly influenced our world. In the past, the production of film and television programs was only the work of professionals, and seemed to be shrouded in a veil of mystery.

Over the past decade, digital technology has entered the film and television production process, and computers have gradually replaced many of the original film and television equipment, playing a very significant role in all aspects of film and television production. But until recently, the use of film and television production has been extremely expensive professional hardware and software, non-professionals hardly have the opportunity to see these devices, let alone master these tools to produce their own works.

With the significant improvement in PC performance and the continuous reduction in price, film and television production has gradually shifted from the previous professional-grade hardware to the PC platform, and the original high-priced professional software has been gradually transplanted to the PC platform, and the price is becoming more and more popular. In the meantime, the application of film and television production has expanded from professional movie and television to computer games, multimedia, networks, home entertainment, and other broader areas.

Recording Engineering

Our company has the domestic first-class digital recording studio, all the staff by the high-tech cutting-edge talent composition. The layout of the studio is rigorous, reasonable, the use of full digital and analog audio equipment, including Digidesign's efforts to develop the Pro Tools HD2 digital recording system and Apple's development of the LOGIC PRO7 system platform, surrounded by the more mainstream such as the AVALON 737 tube amplifier and compressor and has a history of 50 years NEVE series products, including 5033 equalizer 5012 microphone preamplifier 5042 real tape simulator. Monitoring systems include the industry-standard YAMAHA NS-10MSTUDIO professional recording project monitor system and the Genelec 8040 professional mixing project monitor system. The microphone is based on the common U87, C414B, etc. The studio environment is comfortable and the sound is excellent, for many famous artists at home and abroad to record and produce singles and records.

Our record production department in addition to the company's contracted artists to produce records, the studio is also external to undertake and professional audio creation, production-related business, including:

1, studio rental services

2, a variety of audio pre-recording and post-production;

3, vocal, instrumental recording and production;

3, vocal, instrumental recording and production;

3, the first time in the world of the world's most famous artists, the first time in the world of the world's most famous artists. Recording and production;

4, MIDI original arrangement;

5, voice, sound effects of the compilation, singing, recording, production of a one-stop service;

6, advertising, film and television dramas, performances and large-scale activities, such as various types of customized music creation and production;

Employment Prospects

Industry Fields Including cinematography, directing, editing and sound production companies, screenwriting, film production companies, film and television industry production, broadcasting companies and video post-production. In addition, advertising agencies, game development and animation companies, television studios will provide you with many employment opportunities

Mixing Engineering

Mixing plays a very important role in the entire production process of the musical work, is the second creation of the work. Mixing can make the sound more real, full and not dry, hard, especially in the processing of the human voice, is indispensable. How to adjust each vocal part so that the music blended together is rich and full without losing strength is the most crucial part of the mixing process.

My company record has domestic professional mixing equipment, top professional monitors, monitor headphones, to ensure that the mixing details. 10 kinds of common sound field environment, to ensure that the popularity of the work applicable.

Our contracted mixer has many years of mixing experience and advanced mixing concepts, and adheres to the consistent quality requirements of Goldilocks to ensure that the quality of the mixes.

Mastering

Mastering not only depends on first-class hardware equipment, but also on the experience of mastering. With a trained ear, the mastering engineer will make the final adjustments to the record, making each track a work of art and each Goldilocks record a perfect ending.

After mastering, the record will have a better sense of space, a better balance, and a more precise sense of definition. Mastering will make the music clearer, more spontaneous, more powerful and intimate, and at the same time smoother and more humanized. At the same time, mastering synthesizes and balances the differences between different producers and mixers.

Mastering is not just for music on records, it is also for sound in movies, TV shows, games, singles, TV commercials, and many other forms of programming.

The Golden Dragon mastering project uses the world's most advanced equipment and technology to ensure the quality of the record to the greatest extent. The company's master masters from abroad, with their years of experience and accumulated classic technology, have made it possible for GOLDEN WING LONG to obtain the quality of the world's top mastering factories.

Editing

1. Don't invent unnecessary camera angles, improper angles will only interfere and destroy emotions.

2. Don't shoot too many close-ups, wait until the climax. In a well-balanced movie, close-ups are extremely natural, but if they occur too many times, they become suffocating and lose their importance.

3. Don't believe that you can tell a story with narration; it's the combination of picture and sound that does the job; narration is uncomfortable, and unnecessary narration is even more uncomfortable.

4. Don't deviate from the principle that there are three basic elements: sociological, poetic, and technical.

5. Don't be vague in the story you are telling. A true subject must be told in a clear and simple way, but clarity and simplicity do not necessarily mean dramatizing the story.

6. Don't use too much direct synchronized sound. Suggestive use of these sounds is best, and complementary sounds make the best sound.

7. Don't tackle generalized subjects. You can write an essay about the post, but about a letter you have to make a movie.

8. Don't forget that when you're making a movie, each individual shot is part of a whole group of shots and a whole movie. Even the most beautiful shot, if not placed in the right place, even worse than the most beautiful value of the shot.

9. Don't hesitate to deal with the human factor and human relations. In heaven and earth, human beings are as beautiful as other animals and even machines.

10. Don't abuse the fast-paced editing, if the pace is getting faster and faster, it will be like a most gorgeous slow burner.

11, do not give up the opportunity to experiment, documentary reputation from the experiment. Without experimentation, the documentary will lose its value, without experimentation, the documentary will not exist.

12, do not use too many optical effects, or make them too complex. Stacking and fading are the punctuation marks of the movie, they are your commas and sentences.

13. Don't ignore the script and don't take chances on the shot. If the script is well prepared, your film is equal to completion, so when you start shooting, you can both begin to prepare for the next

14, do not overuse music, if you do, the audience will refuse to listen to it.

Step by Step

Animation is a very tedious and heavy work, and the division of labor is extremely detailed. It is usually divided into pre-production, mid-production and post-production. The pre-production includes planning, work setting, fund raising, etc.; the production includes sub-programming, original drawing, intermediate drawing, animation, coloring, background painting, photography, dubbing, recording, etc.; the post-production includes editing, special effects, subtitles, compositing, test screening, etc..

Today's animation, the addition of computers to make the production of animation easier, so there are a lot of people on the Internet to use FLASH to do some short animation. And for different people, the process and method of creating animation may be different, but the basic rules are the same. The production process of traditional animation can be divided into four stages: general planning, design and production, specific creation and shooting production, and each stage has a number of steps.

Overall design stage

1) Script. The first step in the production of any movie is to create a script, but the script for an animated film is very different from the script for a live-action feature film. While the dialog in a normal film is important for the performance of the actors, in an animated film complex dialog should be avoided as much as possible. The heaviest emphasis here is on visual action with images, and the best animation is achieved through slapstick action in which there is no dialog, but rather visual creations that inspire the imagination.

2) Storyboarding. According to the script, the director has to draw a story sketch similar to a comic strip (split-screen drawing script), which will show the action described in the script. Storyboard has a number of segments, each segment consists of a series of scenes, a scene is generally limited to a certain location and a group of characters, and the scene can be divided into a series of shots that are regarded as picture units, thus constructing the overall structure of an animated film. The storyboard, while drawing each sub-shot, should be accompanied by corresponding descriptions of the action, the timing of the dialog, the camera instructions, and the picture connections that are part of its content. General 30-minute animation script, if you set up about 400 sub-plot, will draw about 800 drawings of the picture script - storyboard.

3) shooting table. This is the director to prepare the entire film production schedule planning table, in order to guide the animation creative collective parties to work in a unified and coordinated manner.

Design and Production Phase

1) Design. Design work is based on the storyboard, determine the background, foreground and props form and shape, complete the scene environment and background map design and production. In addition, it is necessary to design the shape of the character or other roles, and draw a few different angles of each shape of the standard drawings for the reference of other animators.

2) Sound. In animation production, because the action must match the music, so the sound recording had to be done before the animation production. After the recording was completed, the editorial staff also had to break down the recorded sound to the exact location of each picture, i.e., the first few seconds (or the first few frames) began to speak, how long the speech lasted, etc.. Finally, the entire sound history (i.e., the sound track) should be broken down to a bar table corresponding to each picture position and sound for the animators to refer to.

Specific creation stage

1) Original art creation. The original drawing is created by the animation designer to draw out some key images of the animation. Usually a designer is responsible for only one fixed character or other roles.

2) Intermediate illustration creation. Intermediate illustration refers to the two important positions or the frame of the picture of the picture, usually is a picture between the two original drawings. Assistant animator to produce an intermediate painting, the rest of the art staff and then interpolated to draw the character action. Connection drawing. The additional drawings of continuous action between the original drawings should conform to the specified action time, so that they can be expressed as close to the natural action.

Shooting production stage

This stage is an important part of the animation production, any expression of the details on the screen will be produced here, can be said to determine the quality of the animation of the key steps (the other is the design of the content, that is, the script).

General knowledge of film and television production

First, the video resolution

Simply put, it is the size of the video screen, measured in pixels on the monitor.

The size chosen is directly related to the clarity and file size of the video produced.

Standard definition video number resolution: 720/704/640*480 (NTSC) or 768/720*576 (PAL/SECAM).

Newer high-definition televisions (HDTVs) have resolutions up to 1920x1080.

The resolution of 3D video is expressed in terms of voxel, which translates to "voxel" in Chinese.

The video aspect ratio

It is used to describe the ratio of the video screen to the picture elements. Traditional TV screens have an aspect ratio of 4:3. HDTVs have an aspect ratio of 16:9, which is especially important in video production.

Three popular video formats

MPEG: MPEG-1, MPEG-2, MPEG-4. Most of the VCDs are compressed into dat format using MPEG-1 format. A two-hour movie can be compressed to about 1.2G. MPEG-2 is used in DVD, HDTV, and other high-definition video production, and a two-hour movie is about 5-8G in file size, and the clarity is several times that of MPEG-1.

AVI: This is the largest compressed file size, but the image quality is better.

RA/RM/RAM: Mainly network video, small size, fast transmission, a bit similar to flash, but the image quality is too poor.

MOV: part of the camera and DV in most of this format video, not very common.

ASF: It is also a video streaming format mainly used on the web, and the image quality is better than the RA format.

Fourth, commonly used software

editing software: Adobe Premiere, Canopus Edius, Sony Vegas, Movie Maker, painting and so on;

compositing software: Adobe After Effects, Discreet Combustion, etc.

3D software: Autodesk 3D Studio Max, Autodesk Maya, etc.

Auxiliary software: Adobe Audition, Cool 3D, AI and PS, etc.

V. Film and Television Production Need to Pay Attention to

1, the preparation of the material (background music, dubbing, text material, pictures, video, etc.).

2, the video structure conceptualization (total - & gt; points), (points - & gt; total), (interspersed method).

3, computer configuration (overall, the graphics card requirements are still relatively high).

4, to develop a good habit of saving as you go;

The characteristics of the creative film and television production

1, network film and television production

Such film and television production is based on the needs of everyone, in some social network platforms issued, there are funny, disaster The first thing you need to do is to get your hands on some of the most popular products in the world, and you'll be able to do it in a way that makes you look good. This kind of movie and television production to make people happy a happy, creative performance in the grasp of the people's hobby of the **** the same habits.

2, celebrity effect

Including literary stars, sports stars, celebrities and so on. In China, the use of social celebrities to do advertising, is based on the Chinese people's strong herd mentality, generally by celebrities testify that people are easy to believe. Social celebrities are idols worshipped by the audience, and they have certain achievements and influence in their respective fields. The audience, because of their love and admiration for them, will feel good about the products they advertise and imitate their behavior to buy the products they use, thus generating the star effect. Celebrities are usually paid a high honorarium to advertise, which indicates that the company has a strong strength and makes people trust the quality of the product and buy it with confidence.

3, seize the characteristics of film and television production

We can summarize the creative film and television production into three characteristics: the guidance of the strategy, the conversion of thinking, the art of appeal. If further exploration will find that the main point of the creative connotation of film and television production is "what to say" and "how to say" the problem. "What to say" is the strategy of film and television production creativity, is the core of film and television production creativity; "how to say" is the content of the "what to say" artistic expression of the form of expression, is the abstraction into a concrete existence. Abstraction is transformed into the process of figurative existence. "Say what" and "how to say" **** with all the connotations of the film and television production creativity.

4, the film and television production company to provide the appropriate film and television production creative

We can give the film and television production creativity under a basic definition: film and television production creativity is the film and television production personnel in the market, the product and the target consumers and other research and analysis, according to the advertiser's marketing objectives, based on the advertising strategy, appropriate use of film and television artistic means, carefully and skillfully. The company's main goal is to create a new generation of creative products that can be used in a variety of ways, including: (1) to create a new generation of products, (2) to create a new generation of products, and (3) to create a new generation of products.

Special Effects in Film and Television Production

Special Effects in Film and Television Production

1, Non-Conventional Shooting

For the movie, the whole world has a uniform speed of release, that is, 24 frames per second. For TV, different countries have different playback speeds for different formats, 25 frames per second for PAL, 30 frames per second for NTSC, and different playback speeds for different high-definition formats, but for a particular format of the program we produce, his playback speed is certain. If we pre-shoot at the same speed as the final playback speed, we will get the normal playback speed of the subject. Conversely, we will get an unconventional playback speed for the subject. For example, the pre-shooting using 48 frames per second shooting, and then the projector using 24 frames per second speed playback, we will see the action than the actual speed of up to twice as slow, that is, the usual slow camera head of this filming technique is high-speed photography. This technique is usually used for modeling explosion scenes and some dramatic action scenes. In contrast, slow photography refers to the use of pre-shooting lower than the normal playback frame rate shooting, the playback speed is higher than the normal playback speed, such shooting speed we usually call fast action. Sometimes there will even be an interval of a few seconds or minutes to shoot a frame, which is what we call frame by frame or delayed shooting. For example, if you want to show the audience the process of sunrise and sunset or the blossoming of flowers, you can use this kind of shooting technique to realize. In addition, there are stop-and-shoot and multiple exposure techniques. One of the earliest stops in the shoot appeared in Edison shooting Queen Mary was looking at the head of a scene. And an actor playing two roles will often use the second exposure, that is, let the actor now perform on one side of the screen, blocking the other side, only let this side of the exposure, and then the actor performs on the other side of the screen, at the same time let the other side of the exposure.

2, modeling and painting scene shooting

Modeling refers to the impossibility of actually shooting the set, buildings, cityscape, spaceships, etc. made into miniature models instead of the scene to shoot, the English is miniature. he is the history of the film history of the use of the longest history and has been used in the production of stunts means. With the development of computer technology, the influence of digital technology on film stunts is more and more in-depth, theoretically, it is possible to replace the real model with a virtual cg model model modeled by the computer, but because the real model has a higher photographic quality and sense of realism, in many cases, it is still preferred to use the real model, and in the case of the real model can't be realized in the consideration of the computer production.

For some large backgrounds, especially distant scenes, such as a city, or space, or some non-existent buildings, landscapes and scenes, you can use a painted mirror to shoot. This does not require neither in the studio nor in the computer to build a model, just need to find a painting master painting a picture can be, relative to the production of models, the cost is lower. The production is more free. Although we only need to draw one picture, if we pay attention to the accuracy of the drawing and add some dynamic elements when compositing, we can make the picture come alive. In the beginning, they were hand-dipped in paint, but later, after the development of digital technology, they were drawn directly on computers. Star Wars, Lord of the Rings, and King Kong were shot with large-scale modeling and painting.

Including the shooting of explosions, pyrotechnics and other effects. Blast technology is the use of chemical technology to visualize the effect, in the field of special effects occupy a very important position. Generally modeled blasting or computer-rendered image synthesis, usually combined with other parts of the stunt means. Most of the modern film, especially the war theme of the film more and more successful use of modeling and pyrotechnic effects such as special effects. Later, the development of electronic remote detonators and other use of electronic technology shooting methods.

The shooting of real demolition scenes is not easy, due to the different methods of production of gunpowder, the shape and color of the flame is also different, the installation of explosives in different locations and dosages, the explosion of the scene of the form is also different, these need theory and experience support. There are also some 3D software and plug-ins that can be used to achieve these effects, which are recognized by many in the industry.

4, optical effects

Optical stunts refers to the use of optical printers to complete the function of the special effects, such as stacking, fading, inverted prints, printing, jumping prints, reprints, frame by frame prints and so on.

Other stunt effects include pre-synthesis shooting and post-production synthesis and the production of stunt shots in a purely digital way.

Concept of compositing: Compositing is the process of mixing multiple original materials into a single composite image.

The role of post

All post is determined by the pre, in other words there is no post without pre. Post is mainly to solve the pre-color correction, special effects synthesis, image editing, sound effects and dubbing synthesis.

It can use the existing material and the original material for dynamic connection or even exchange, replacement. This creates the effect of moving the wood from the flower to the wood. We can easily realize this effect in Photoshop and other graphic software (such as the head of the person in another person's body) this kind of thing I think but all the people who have contact with the plane have been done. Then in the later software and such plane software in fact the only difference is that the later software is dynamic, while the plane software is static. Inevitably, there is a difference between static and dynamic, we use the post-production software's own set of methods to deal with these dynamic things. This saves costs, ensures actor safety, and facilitates control over the entire movie production.

Synthesis in the movie:

In the following series of pictures we can see a lot of little-known movie, we look at the post in the end, such as the solution to some of the problems in the early stage. We'll also learn about the importance of compositing in film and television production.

Film and television superimposed stunts

Superimposed stunts in television production is called "keying" (Keying is sometimes called keying), and in the movie production is called "masking" (Matting). (Matting). It is the use of various methods to show one material over another. It utilizes the opacity of the clip

Transparency is adjusted by adjusting the transparency of the entire foreground material so that it gradually dims, while the background material is gradually revealed, achieving a hazy effect where the foreground and the background are revealed at the same time.

Keying is the process of superimposing one part of a clip on another. The clip that is the foreground should ideally consist of a single base color and be somewhat different from the part that needs to be preserved, so that the base color can be made transparent, and when the overlay is performed, the background clip is visible in the transparency of the foreground clip, creating a mixed scene.

Film and Television Transition Effects

Transition effects are mainly used in the articulation of a scene to another scene, often referred to as switching effects. 10 types of Premiere provides dozens of transitions.

The application of the transition effect:

1, the screen editing, for the two lenses connected to the transition effect;

2, the program subtitle to add animation effects;

3, the production of multi-screen effects;

4, the program packaging special effects production.

Film and Television Motion Effects Stunt

Motion effects - the movement is the soul of the film, the flexibility of the movement of the movement stunt effect, can make the film and television works more colorful. Motion effects can move the video footage, rotate and zoom, and other processing, you can make the static picture to produce different animation effects.

Using keyframes to control effects:

The basis of animation comes from frames, and the basis of special effects comes from keyframes, which are important concepts in Premiere.

Keyframes are specific frames that are included in a clip, and they are also time stamps for images, video, and audio to set filters. When the parameters of two keyframes are set differently, Premiere automatically calculates the difference between the different parameters so that the filter effect changes continuously between the two keyframes, realizing a natural transition and producing a dynamically changing filter effect.

Fast and slow lenses, inverted lenses, and static frames:

Fast lenses: Normal shooting, reduce the number of frames per second;

Slow lenses: Normal shooting, increase the number of frames per second;

Inverted lenses: Normal shooting, inverted frames;