Traditional Culture Encyclopedia - Traditional stories - Can the application of big data break through the economic cycle, such as the domestic real estate market?
Can the application of big data break through the economic cycle, such as the domestic real estate market?
At the National People's Congress in 20 19, "artificial intelligence" was written into the government work report, and "intelligence+"became the key word for the transformation and upgrading of manufacturing industry. NPC deputies and CPPCC members also put forward relevant proposals and suggestions, involving artificial intelligence infrastructure construction, intelligent transformation and upgrading of manufacturing industry, application of artificial intelligence in the real estate field, and related fiscal and taxation financial support.
There are many voices from real estate enterprises. For example, Yang Guoqiang, a member of the Chinese People's Political Consultative Conference and chairman of Country Garden who recently announced the layout of high technology, submitted the Proposal on Accelerating the Deep Integration of Artificial Intelligence and Construction Robots.
In practice, high-tech industries such as artificial intelligence and robots have entered the fast lane from the exploration mode, and well-known domestic enterprises have carried out research and development and testing water, and the real estate industry is no exception. Head housing enterprises, including Country Garden, Vanke, Evergrande and China Shipping, are all involved in the fields of engineering robots, big data, Internet of Things and new energy vehicles.
Yang Guoqiang has higher expectations for high technology. He said that in the future, real estate is only a part of Country Garden's diversified business, and high-tech comprehensive enterprises will become the new label of Country Garden.
20 19 10 statistical analysis of sales amount of real estate enterprises in China.
After the performance sprint at the end of 20 18, the performance of housing enterprises in the first month of 20 19 was relatively dull. According to the statistical data of China Real Estate Industry Market Demand Forecast and Investment Strategic Planning Analysis Report released by Prospective Industry Research Institute, the sales performance of several leading real estate enterprises began to show signs of slowing down, and the sales of Vanke and China Evergrande both declined by about 30% year-on-year. Among them, Vanke ranked first with the contracted sales amount of 48.88 billion yuan, and China Evergrande ranked second with the contracted sales amount of 43/kloc-0.70 billion yuan in the company's shareholders' equity. Country Garden ranked third in the company's shareholders' equity with a contracted sales amount of 33.074 billion yuan.
The series of activities of "returning home to buy property" carried out by real estate enterprises during the Spring Festival also had little effect. 20 19 The real estate market will enter a new stage of development. Under the background that the central government insists on the positioning of "housing and living without speculation" and the local government emphasizes "one city, one policy", the competition pattern of housing enterprises will continue to upgrade.
20 19 10 statistics and growth of sales amount of real estate enterprises in China.
Data source: compiled by Prospective Industry Research Institute.
Artificial intelligence explosion
During the two sessions, Liu Qingfeng, deputy to the National People's Congress and chairman of Iflytek, mentioned that 20 19 will be the year of large-scale application of artificial intelligence, and the golden harvest period of artificial intelligence will also start from 20 19.
He suggested that it is necessary to speed up the construction of artificial intelligence infrastructure and let artificial intelligence serve all aspects of life, such as better solving the balanced development of compulsory education, teaching students in accordance with their aptitude, and allowing "intelligent medical assistants" to assist doctors in diagnosis, on the one hand, optimizing the social input structure, on the other hand, improving social service capabilities.
As a big manufacturing country, industrial restructuring and transformation and upgrading are one of the main themes of China's economy in recent years. Yang, deputy to the National People's Congress and chairman and CEO of Lenovo Group, proposed to speed up the intelligent transformation of the whole value chain of China's manufacturing industry, vigorously develop the intelligent Internet of Things, innovate production technology, and improve the production efficiency of traditional industries.
It also puts forward wise suggestions for the real estate industry. On March 6th, Yang Guoqiang submitted the Proposal on Accelerating the Deep Integration of Artificial Intelligence and Construction Robots to Promote the Substitution of Construction Machinery. He suggested that the government should strengthen the guidance and support for the deep integration of artificial intelligence and construction robots; Construction industry associations and universities should actively participate in the formulation of industry standards; Construction units should actively introduce construction robots.
Yang Guoqiang believes that robots can play a role in solving the problems of building safety and quality, improving labor productivity and saving costs.
In addition, many delegates and Committee members also put forward their own views and suggestions from the aspects of AI+ campus safety, AI+ public welfare and driverless driving.
"Artificial intelligence is an important driving force for the new round of scientific and technological revolution and industrial transformation." Deng Zhonghan, member of the Chinese People's Political Consultative Conference, academician of China Academy of Engineering and founder and chief scientist of Zhongxing Microelectronics Group, said, "Artificial intelligence, like aerospace, military industry and other important fields, must realize the independent control of the underlying core chips." He believes that artificial intelligence is an important window of opportunity for China to achieve lane-changing overtaking in the field of integrated circuit chips.
Ma, deputy to the National People's Congress and chairman of Tencent's board of directors, further linked artificial intelligence with employment. He suggested that it is necessary to develop and expand new kinetic energy industries such as the Internet of Things, big data, cloud computing and artificial intelligence. At the same time, it is necessary to improve the labor laws and regulations related to the new economy, new model and new format, and explore the social security system for all.
Housing enterprises "play around" high technology
Since 20 14, domestic artificial intelligence and mobile internet have surged, and leading housing enterprises have also started their own high-tech layout.
Focusing on the traditional business of real estate development, housing industrialization and building intelligent BIM system are the primary areas for housing enterprises to invest.
Vanke is the forerunner of residential industrialization, and the residential industrialization area realized by the company is the largest in the whole industry; Country Garden has vigorously promoted SSGF quality building system in recent years. Mo Bin, president of Country Garden, revealed that in the next three years, Country Garden will realize the large-scale application of construction robots.
In the construction of Xiong 'an Citizen Service Center, the joint management team took the "intelligent construction management platform" as the data integration hub, and deeply integrated information technology and construction management in the construction industry; At the same time, BIM, Internet of Things, big data, artificial intelligence, cloud computing and virtual reality technologies are comprehensively used to realize intelligent management in the whole process of building construction. It adopts the most advanced concept of digital dual park in the world, that is, the simultaneous construction of the real world and the digital world.
Another important application of housing enterprises to high technology is new business areas. Sun Jia, Executive Vice President and Chief Financial Officer of Vanke, introduced that Vanke Group has an independent technology company with a scale of 500 people, namely Wan Yi Network Technology Co., Ltd., which empowers its diversified business.
Sun Jia said that the past three years have been the informatization stage of Vanke. Since 20 19, digital application and intelligence will be realized, and science and technology will become the new driving force of Vanke in 2024 in three stages.
Modern Agriculture and Phoenix Optimization under Country Garden connect high-tech agriculture with new retail, and sell agricultural products produced by modern farmland and processing plants to community owners through online and offline channels optimized by Phoenix.
Construction robot "can fly"
Among the technological pursuits of many housing enterprises, Country Garden is the most in-depth one.
At the annual meeting of Country Garden in June 5438+ 10 this year, Yang Guoqiang put forward the group's diversification strategy, that is, to build a "high-tech comprehensive enterprise", and took a series of measures as early as last year, such as aiming at intelligent manufacturing, setting up a robot company, building a robot valley project, building a science and technology town, and developing an intelligent industrial park.
2065438+September 2008, Shunde District Government of Foshan signed a contract with Guangdong Bozhilin Robot Company under Country Garden to announce the birth of Robot Valley. In the same month, Wuhu Science and Technology Town opened its garden, which not only introduced Baidu unmanned vehicle "Apollon", but also officially opened Bi+ Smart Restaurant.
In February last year, 65438, Country Garden and Tsinghua University signed a cooperation agreement, and the two sides will cooperate in the fields of artificial intelligence, robot technology research and application, and personnel training.
Director of Shanghai Yiju Real Estate Think Tank Center pointed out that the diversified layout of Country Garden first seized the opportunity brought by China manufacturing towards the middle and high end; Secondly, real estate development needs supporting industries to attract investment, rather than simply increasing housing and income. Local governments will also welcome developers with the attributes of "high-tech comprehensive enterprises".
However, at present, Country Garden is most concerned about construction robots.
Yang Guoqiang said in the proposal that if a 30-story building is built, 70% of the workers will be completed by construction robots, leaving 30% of skilled construction workers and training 20% of new construction workers to operate construction robots, which can fundamentally solve the safety and quality problems, improve labor productivity and save a lot of costs.
In fact, the use of robots is not simple. Due to the complex construction site environment, construction robots will encounter a series of problems such as positioning and navigation.
Yang Guoqiang hopes that the government will strengthen the guidance and support for the deep integration of artificial intelligence and construction robots. Promote the application of engineering robots in Industry-University-Research, establish channels and platforms for personnel training and technical exchange, and study the application of artificial intelligence in single engineering robots and systematic solutions.
Yang Guoqiang also suggested that construction industry associations and universities should actively participate in the formulation of industry standards. For example, the building information model built by robots is not perfect. For example, adding the size and construction information required by the construction robot to the original building information model and standardizing these information can greatly enhance the robot's understanding of drawings.
Yang Guoqiang also proposed to introduce unmanned aerial vehicle, laser radar, machine vision and other technologies in the construction process to manage people, machines, raw materials, methods and environment in the whole process, realize digital construction, and make the construction site safer, more efficient, more environmentally friendly and greener.
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