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Compared with traditional advertising, what are the characteristics of online advertising?
Compared with traditional advertising, online advertising has obvious characteristics: 1, with wide spread; 2, the speed is fast; 3. Various forms, etc. 4, can achieve accurate delivery; 5. It is easy and accurate to monitor the advertising effect; 6. Online advertising is not better than traditional advertising. The main target of communication is netizens, and non-netizens cannot achieve the purpose of communication. In this way, advertisers need to select media according to product and service screening.
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