Traditional Culture Encyclopedia - Traditional stories - Accounting and tax agency bookkeeping company industry how to quickly find customers
Accounting and tax agency bookkeeping company industry how to quickly find customers
China probably has more than 40 million enterprises, and among them, there are more than 20 million small and medium-sized enterprises, most of which are not equipped with fixed financial personnel, but through a third party, which is often referred to as the agency to complete the organization of the vouchers, do the accounts and tax returns, so the agency is also as a spring of rapid development and growth of the company Therefore, bookkeeping companies have been growing rapidly like a mushroom. The general agent bookkeeping company's customer base and the number of employees is proportional to the number of employees, more employees do not make money, more customers, employees are too busy, only proportional to the coordination of a good possibility of earning the corresponding benefits.
The current status of the agency bookkeeping company
1, the business bureau near the standing billboards send business cards
Generally small agency bookkeeping company is open in the vicinity of some of the industrial and commercial departments to set up a sign, go to send business cards, this will generally be sent by the side of a small bag, which is loaded with their own business cards. Registered companies or not yet agent bookkeeping business see it is likely to consult face to face.
2, acquaintances
In the traditional bookkeeping company, acquaintances still account for a large proportion of the introduction. The boss's own circle of friends, the employees' circle of friends, the customer's circle of friends, these three circles are likely to bring a lot of customers. According to the survey, many small businesses will consult how to register the company and bookkeeping issues before starting, if there is a person around who understands this kind of person is very easy to become a single.
3, Baidu advertising
Burning money to get customers from Baidu, but also some of the strength of the agency bookkeeping company like to do things, but the effect is good or bad only used people know, it is understood that through the investment in Baidu bidding advertising inputs and outputs are disproportionate, so please be careful.
In addition to the above points, you can also send some posts, microblogging, blogging, etc., but also to see the effect of the point, due to the lack of professionalism, the need for long-term persistence may bring a little bit of advice.
So how do agency bookkeeping companies quickly get customers?
The agency bookkeeping company is to create value for customers with their own professional knowledge, more just earn a labor cost fee, so it can only rely on the amount of customers to grow slowly, if you can quickly get more customers then you will earn more profits. Restrictions on the rapid development of the agency bookkeeping company by the following reasons:
1, the ordinary agency bookkeeping company will not use efficient software to improve their efficiency
No own customer management system, can not work efficiently, if there is a set of mature customer management system to minimize telephone conversations, the submission of the work order form, the customer's professional accountant for the handling or the boss in the backstage allocation of work orders, and then the customer foreground query the corresponding progress.
2, difficult to get customers
The traditional way to get customers, generally speaking, only a few points summarized above me, the speed of obtaining customers is relatively slow.
3, the competition
The entrepreneurial threshold is low, so there are more peers, serious homogenization and competition!
4, the owner of most of the accountants
Because of the owner's own factors, consider caution in the development process, not enough vigor.
How to quickly get customers?
The bookkeeping company should also be like other Internet companies, the use of advanced system software to reduce labor costs, in terms of customer acquisition should be more acquaintances to introduce the main, the formation of fission, to ensure that around the circle of friends of the circle of friends of the business have become your customers. Want to realize the referral must have a set of their own online system, without the need for artificial deliberately send red envelopes to avoid unnecessary embarrassment. As long as the enterprise let out a small portion of the profit can make this system to run on their own, so as to obtain a steady stream of customers.
1, paper business cards printed on AI smart business cards
Print your own business card code to the paper business cards, so that a day to send out 100 business cards, there are a few people looked at my business card, they were trying to do what business, direct online chat in a timely manner to follow up, not to miss a potential customer.
2, set up a distribution system
Birds of a feather flock together, people are divided into groups, the boss of the surrounding area must be a lot of bosses, as long as the service is good, each registered company owner may be for you to refer customers, but the original profit and not much, may be the boss of the enterprise will not receive a red packet, but there is no benefit of the driving force will not be brought to the referral of customers motivation. Set up a distributor city, so that customers renew online renewal, referrals can be directly in the mall to buy services, and the corresponding profits are automatically distributed to customers referred to the customer, we can also give more than one month or two months with the cost of bookkeeping. If each customer can bring one or two referrals, then the customer will get the effect of fission.
3, send a circle of friends praise
Although this is a very old-fashioned most traditional WeChat marketing methods, but it is very classic, the effect is also a better WeChat marketing activities, do a poster to their own promotional activities and content are displayed, so that their customers sent to the circle of friends accumulated praise 20 praise can get a few hundred dollars worth of bookkeeping services. The way to do this is to make a poster to display your promotional activities and contents. The intention of the customer to forward the praise can be directly deducted cash. Through this activity we do not have to invest a penny to get a wide range of publicity, and for new customers can be a very low price can enjoy our services, can be said to be the best of both worlds.
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