Hengtong home with good enjoy shopping is not the same thing ah, who knows ah?

There is a big difference between the two, Hengtong Jiajia interactive TV mall is based on high-definition interactive digital TV shopping platform, compared with the traditional TV shopping, whether it is the user's way of purchasing, the display of products or the number of commodities are very different.

The significant differences are the following three points:

First: the difference between passive and active

Traditional TV shopping is a TV channel timed to force the broadcasting of product information, consumers can not choose the goods they want, completely passive, while the interactive TV shopping allows consumers to have the right to choose their own goods initiative,

Second: the way the products show

This is the first time that the traditional TV shopping platform is based on a high-definition interactive digital TV platform.

Traditional TV shopping, due to the limitations of the broadcast time, the product categories are generally less, not rich enough, and interactive TV mall, absorbing the advantages of network shopping, so that thousands of products can be sold on the TV channel at the same time, to break the situation of the traditional TV shopping products. And in the form of display is a combination of video + pictures + text form, product display more comprehensive.

Third, the difference in the way of purchase

The disadvantages of traditional TV shopping in its one-way nature, so its purchase is also very single, can only be ordered by phone. Interactive TV mall based on interactivity, giving full play to the interactive TV application technology, the first attempt to remote control ordering, so that shopping has become more convenient and faster.