What are the advantages of WeChat small program

1, traffic - bring a lot of traffic to the enterprise

Small program can bring a huge amount of traffic to the enterprise. Why do you say so, this is because the small program has more than 60 entrances in WeChat, such as search entrances, nearby small program entrances, discovery-small program entrances and so on. Taking the nearby small program entrance as an example, enterprises and businesses can directly display themselves in front of WeChat users within a nearby range of 5 kilometers through this entrance. Thus solving the current embarrassment of merchants advertising nowhere. In addition, the ranking of this function is based on distance, and has no relationship with the store brand or size, that is to say, the closer the user is to you, the more you will be ranked.

2, fission - WeChat friends, groups easily share

Small program can help enterprises and businesses to achieve customer fission. Why do you say so, this is because the small program can be forwarded to friends and groups with one click. As a result, most of the friends in WeChat are "acquaintances". Under the premise that they are all acquaintances, the degree of trust will increase, so that the chances of users opening the small program and placing an order will greatly increase. In addition, enterprises and merchants can also be coupled with some of the marketing activities such as group, cut price, to trigger the user forwarding and sharing behavior, so as to achieve customer fission.

3, top - the brand gets a second exposure

Small program allows enterprises and businesses to get a second exposure of the brand. Why do you say so, this is because the small program has a "memory" function. Think about it, after you have used a small program, the next time you enter WeChat and pull down, is it possible to see the small program you have used? In this way companies and businesses can give their brand secondary exposure.

4, infusion - activate the public number fans

Small program can effectively activate the enterprise public number fans.

Why do you say so, this is because the small program can be bound with the public number, so that the enterprise can insert the small program in the bottom menu of the public number and the introduction, and directly channel the fans of the public number to the small program. In addition, it is also possible to insert a small program in each push article, and fans reading the article can jump directly to the small program.