Traditional Culture Encyclopedia - Traditional stories - How to do the transformation of outlets?
How to do the transformation of outlets?
Under the above background, Renmai Consultant recommended the benchmarking project of "Gold Medal Network Building-Network Operation, Service and Marketing Management System Perfection". With the help of benchmarking network construction, we will systematically sort out and improve the business service operation management system, form a standard manual, build a unique training team with benchmarking network as the unit through talent magnetization training, and form a long-term mechanism for talent magnetization. 1, benchmarking network management manual compilation
2. Centralized training of business outlets
3. On-site consultation of business outlets
4. Follow-up and solidification in the later stage of the project, and play a role of benchmarking and demonstration by building model business outlets, so as to achieve the purpose of improving the service, management level and marketing ability of commercial banks' business outlets;
Customer-centered, from the two dimensions of post and business, straighten out various processes and establish standardized process templates;
Establish an effective network management system by optimizing personnel management, site management, service management, marketing management and customer management;
Based on the demonstration business outlets, establish an all-round in-store training mechanism to provide a platform for employees of commercial banks to learn and communicate;
Form a long-term mechanism for magnetizing the cultivation of talents in commercial banks, and finally achieve the goal of improving the service level and marketing ability of commercial banks. Investigation and diagnosis report on the present situation of service marketing of business outlets in the early stage of the project
Handbook of standards and specifications for network services
Site management manual of outlets
Product marketing speech manual
Project implementation summary report
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