Traditional Culture Encyclopedia - Traditional stories - Business is bad recently, how to quickly promote customers' purchase intention?
Business is bad recently, how to quickly promote customers' purchase intention?
1. Low cost: the required publishing cost is very low. Compared with the advertising cost of hundreds of thousands or even millions of traditional media, the cost of SMS advertising is almost negligible. Marketing through SMS platform is cheaper than sending SMS directly by mobile phone, which greatly reduces the advertising cost of advertisers.
2. Fast speed: the spread of SMS marketing is not limited by time and region, and it is the same in any province and city in China; Send millions of mobile phone users, and even receive advertising information immediately after sending. The contents of advertisements can be changed at any time, so as to ensure that the latest information is disseminated to consumers in the shortest time.
3. Focus and high return: SMS marketing directly affects the most consuming groups, and the same product can easily deliver different advertising information according to different audiences, so as to provide customers with the desire to buy to the greatest extent.
4. Investment province: SMS marketing breaks the pricing rules of traditional advertising media, and advertisers set their own expenditure budgets and send them to target customers. The form of communication is fashionable and novel.
5. Timeliness: SMS marketing is characterized by direct access to the receiver's mobile phone, "one-on-one" transmission of information, compulsory reading, strong timeliness and high reading rate! In the limited time of media contact with people, the contact frequency between people and advertisements can be improved.
6, communication: SMS marketing has a strong communication, fast, instant delivery in one minute, spread to ten thousand people in an instant! The receiver can take the information with him, consult the advertiser at any time, read it repeatedly when necessary, and send it to interested friends at any time.
7. Flexibility: The release time of SMS marketing is extremely flexible. Advertisers can flexibly choose the advertising time according to the product characteristics, and even release it within a specific time period.
8. Interaction: SMS marketing allows owners to interact with sales terminals and mass media. Through these, SMS users can participate in business interaction, and SMS advertisements greatly increase the opportunities for people to participate in interaction.
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