When is the Cheapest Time to Buy a Car (Explaining Car Buying Seasons and Promotions)

When is the cheapest time to buy a car? Explaining Car Buying Seasons and Promotions

Buying a car is a dream for many people, but the high price of a car is often a deterrent. However, if you can master the best time to buy a car, you may be able to buy your favorite model at a more favorable price. So, when is the cheapest time to buy a car? This article will break down car buying seasons and promotions to help you find the best time to buy a vehicle.

1. Before and after the Spring Festival

The Spring Festival is the most important traditional festival in China, and it is also one of the prime seasons to buy a car. Around the Spring Festival, many car brands offer various promotions to attract consumers. This is because people usually have a sizable bonus or red packet income during Chinese New Year, and they are more likely to buy big-ticket items, such as cars, at this time of year.

In addition, there is usually a relatively low trough in car sales during the Chinese New Year due to the fact that many salespeople go home for the New Year, resulting in relatively little sales activity. Therefore, if you can purchase a car around the Chinese New Year, you are likely to get better prices and service.

2. Mid-year sales

Besides around the Chinese New Year, there are tons of sales events at other times of the year. For example, during e-commerce festivals such as "Double 11" and "618", many automotive brands offer limited-time rush purchases and coupons. In addition, some car brands also launch promotions on specific anniversaries or festivals, such as the anniversary of the brand's founding, National Day and Christmas.

During these big promotions, car brands usually give big discounts and offers to attract consumers. Therefore, if you can seize these times, you are likely to buy your favorite car at a more favorable price.

3. When Models Replace

The automobile market is highly competitive, and many car brands regularly launch new models to attract consumers. When a new model is launched, the old model often sees a price reduction. Therefore, if you are interested in the older models of a particular car brand, you can wait for the new models to be released and buy the older models to get a more favorable price.

Additionally, before launching a new model, car brands usually announce the information and hold a new car conference in advance. At this time, you can be prepared for the purchase of a car by following the automotive media and the brand's official channels to find out when the new model will be released and the relevant information.

4. Year-end inventory clearance

At the end of every year, many car brands conduct inventory clearance promotions. This is because car brands usually launch new models and configurations in the new year, and they give big discounts and offers in order to clear out their inventory.

During the year-end inventory clearance sales, you have the possibility of buying last year's models at a very favorable price. While these models may not be the newest, they usually have very good performance and features as well. So if you don't require particularly high levels of performance and equipment, the year-end clearances are a good time to buy a car.