Agricultural products are sold on Tmall or rural Taobao, which is more suitable?

What suits you is what you want to choose! If you have a mature operating system and abundant capital, please choose Tmall. If you are an e-commerce, especially if you are just starting to do agricultural products e-commerce, please choose rural Taobao. The specific analysis is as follows:

The choice of e-commerce platform for agricultural products should be considered from the following three aspects:

1, unit price of agricultural products

We all have a knowledge of * * *, and we just started to do agricultural products e-commerce. If the unit price is too high, it is not suitable for promotion. Because the trust with consumers has not been established, the promotion of the platform also needs a process.

Taobao now gives people the impression that the price is low, and it is difficult for some high-quality agricultural products to have an impact on some old stores at first. We might as well use some low-priced agricultural products to learn experience and some rules on Taobao. After getting familiar with it, I have experience and funds to enter Tmall again.

2. Promotion of agricultural products

Some people say that Pinduoduo's low price takes advantage of people's desire to take advantage of it, that is, the word "fight". I haven't bought anything on Pinduoduo, so I can't evaluate it.

But the two brothers, Taobao and Tmall, are actually complementary in price, operation and customer evaluation. If you want to buy something cheap, go to Taobao, and if you want to buy something expensive, go to heaven.

At the beginning of the promotion, it was really not recommended to go to the sky because the entry threshold was too high. It is not affordable for ordinary people, and it may not be successful. But high-value fruits such as blueberries and chestnuts can only be sold on Tmall. I have been in the blueberry base for a long time, and it is really a loss to promote it on Taobao.

3. Profit of agricultural products

We do e-commerce just to make money. Only by choosing the right product platform and operating correctly can we ensure profit. Whether you choose Tmall or Taobao, profit is the foundation of your survival.

The promotion expenses of the two platforms are bottomless, which does not mean that you will have an effect by burning the through train. And the customers of the two platforms are also different groups.

High profit means high quality and good after-sales service. Are you ready?