Does the mode of non-legacy live broadcast really promote and protect traditional culture?

Yes Intangible cultural heritage is intangible, so it is even more difficult to protect it. Many people question this, often because they question the live broadcast. Because the live broadcast has developed to this day, although it looks mature, in fact, the whole Internet has not developed for many years, and the live broadcast has only developed for about ten years. And live broadcasts are often? Children? Everything is something new that some young people like, so there is a lot of bad news.

However, people ignore the essence of live broadcast. Live broadcast is essentially just a way of information dissemination. In other words, the live broadcast itself is just a tool, just like a knife can be used to cut vegetables and kill people. The difference lies in the person who uses it. So is the live broadcast. In recent years, many people's cognition of live broadcast is constant. Vulgar live broadcast? Excuse me, what do you think the live broadcast is all about? Something that's not on the table? , live broadcast is not? Selling meat? , that is? Selling goods? , full of the copper smell of capital interests.

All this is prejudice caused by massive negative information. In essence, live broadcast is just a way. It is precisely because there are too many negative news about live broadcast in recent years that the scope and speed of live broadcast have its unique advantages! This means that a large number of people are paying attention to the live broadcast! So speaking of this, we have to get back to the topic: how to protect and publicize intangible cultural heritage? Because it is immaterial and intangible, it can be something that anyone can have. The reason why protection is needed now is that too few people know this culture. So! As long as we spread this intangible cultural heritage and let more people know about this culture, it will naturally play a role in protecting and promoting it!

Generally speaking, the mode of intangible cultural heritage plus live broadcast can protect and publicize traditional culture.