Traditional Culture Encyclopedia - Traditional stories - The characteristic of fashion is that () A has a wide influence.

The characteristic of fashion is that () A has a wide influence.

One of the characteristics of fashion is its wide influence, often regardless of social status and social class, regardless of men, women and children.

Fashion (fad), also known as fashion, refers to a lifestyle or behavior pattern that is popular in a society or group in a certain period of time and imitated by most people. Fashion is not only reflected in material life (such as food, clothing, housing and transportation), but also in spiritual life (such as culture, entertainment and activities). Through the mass chain reaction of imitation, infection and conformity, it has become a common tendency in society for a time.

Fashion behavior is not only a group behavior, but also a common social psychological phenomenon. Like custom, it is also a consistent behavior pattern. Therefore, fashion phenomenon is an indispensable factor in regulating large-scale group activities. No matter people's dress, appearance, concept and behavior, they all reflect the fashion phenomenon to varying degrees.

Fashion generally has three communication channels: one is vertical communication from top to bottom, that is, it is advocated by political, economic and entertainment leaders at the upper level of society to form an atmosphere; Second, the horizontal diffusion of social classes or groups, that is, the rise of a certain group, with the help of social functions, widely spread and spread to other groups or groups; The third is vertical diffusion from bottom to top, that is, it starts from ordinary people in society and then spreads upward.