Some thoughts on paper media

Although the traditional media will not die, it is still alive. Yesterday, I saw the news report that Hubei Chutian Gold Newspaper announced the suspension of publication, which shows that the transformation of paper media is urgent.

Combining traditional media with today's new Internet media, here are my own thoughts:

1, user subscription

In today's information shock, should "news" be paid to subscribe? If you don't need to subscribe, all the news you need can be obtained online. What's the point of subscribing to newspapers? If we need to subscribe, why would we rather pay for subscription than read it for free on major news platforms?

In the end, we only want news worth subscribing to.

How to make content worth subscribing, combined with the experience of major video apps, music apps and live apps, for the media, "content" is life, and so is "people who produce content":

1. Subscribe to editors and journalists: Will the subscription between people make users more free to choose and make journalists more concerned? Editors can professionally edit the news of a certain industry to sell, and journalists can attract subscriptions with their own reporting style. So, will users spontaneously flow into the accurate and rigorous content produced by real journalists? If subscription revenue is considerable, do traditional media still need to make great efforts in advertising revenue?

Second, I haven't decided yet. . . . . .