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What is the role of creativity for the development of cultural industries?

1, cultural and creative products

In terms of cultural and creative products, the most popular products in recent years are the products of the Palace Museum. The Forbidden City has a variety of products on Taobao, such as jewelry, accessories, stationery, cosmetics and so on. On the official website of the Palace Museum, you can also find mobile wallpapers, input skins, Palace Museum animations, Palace Museum games, and Palace Museum apps.

In 2018, the Palace Museum also launched a program called "The New Palace Museum," which shows "secret" viewers places they wouldn't be likely to see even if they visited the Palace. The Palace Museum has innovations in culture and creativity already in place. So the Summer Palace also launched the "I'm waiting for you in the Summer Palace" program, and also launched a series of costumes. Cultural and creative products continue to develop.

2. Cultural endeavors

In recent years, programs featuring traditional culture have sprung up. A few years ago, the documentary film "I Restore the Forbidden City Relics" showed us the real working environment and work content of "doctors of cultural relics". The large-scale cultural creation program "National Treasures" brings together three cultural relics selected by nine major museums each season, ****18 pieces, some artists show the "past life" of the national treasures, and the relevant professionals talk about their "present life". The "Wing Chuan" is a modernized version of the "Wing Chuan".

The popularity of "China Poetry Conference" has made more people feel the charm of poetry. There are a series of programs, such as a new tour of the Forbidden City, I'm Waiting for You at the Summer Palace, the Temple of Heaven, and the Great Wall, that give viewers more detailed views they won't notice even when they're playing.

Expanded:

The significance of cultural innovation

Culture implies the significance of cultural innovation in the process of spreading communication as well as on the basis of inheritance and development. The essence of cultural development lies in cultural innovation. Cultural innovation is the inevitable requirement of the development of social practice, and is the inherent driving force of the development of culture itself.

Cultural innovation can promote the development of social practice. Culture originates from social practice and guides and constrains the development of social practice. Promoting the development of social practice and the comprehensive development of human beings is the fundamental purpose of cultural innovation, and the test of cultural innovation.

Cultural innovation can promote the prosperity of national culture. Only through innovation in practice can traditional culture be full of vitality and vigor, and national culture be vibrant and rich. Cultural innovation is an important guarantee for the eternal vitality and cohesion of a nation.