What does push mean?

Tutui means ground extension personnel.

Didi is the abbreviation of ground promotion personnel, which refers to the marketing promotion personnel who spread all kinds of ground market resources with Internet cafes, universities and communities as the main components.

Didi's main job is to collect information about Internet cafes and pay regular visits to them. The information of internet cafes includes the number of machines, IP, etc. The purpose of regular return visits is to improve the relationship between customers and customers, and then you can post your own promotional materials and install your company's new games. Publicity materials include but are not limited to: sliding doors, posters, publicity POP, ink painting, car stickers and DM sheets.

Characteristics of ground thrust

1, in communication

Push is a direct face-to-face communication with customers, which can change passive promotion into active promotion, and push is also very accurate for promoting users.

2, push is very convenient

After a new app appears, if users don't know how to use it or have any questions, promoters can directly give lectures and answer questions on the spot. Users generally prefer apps that they are used to and will use.

3, the push cost is low.

The promotion cost is much lower than that of traditional advertising. Besides some necessary manpower, the general promotion expenses are nothing more than some small gifts and some venue fees, but sometimes the venue fees are not needed. Compared with the traditional advertising festival, it saves several times the cost.