What is Integrated Marketing

Integrated Marketing (Integrated Marketing) is a systematic combination of various marketing tools and means, according to the environment for immediate dynamic correction, in order to make the two sides of the exchange in the interaction to achieve value-added marketing concepts and methods.

Integrated marketing is a series of marketing efforts to plan, implement and monitor a brand in order to establish, maintain and communicate the brand and strengthen customer relationships. Integration is the synthesis of separate marketing efforts into a whole to produce synergistic effects. These separate marketing efforts include advertising, direct marketing, sales promotion, staffing, packaging, events, sponsorships, and customer service.

Integrated marketing is to consumers as the core, restructuring corporate behavior and market behavior, integrated and coordinated use of various forms of communication, with a unified goal, a unified image of the communication to deliver consistent product information, to achieve two-way communication with consumers, to quickly establish the status of the product brand in the minds of consumers, and to establish a long-term close relationship between the product brand and the consumer, and effectively achieve the purpose of advertising and product marketing. The company's products and services are also available in a variety of formats, including

If you are interested in the new media, you can also participate in the August 29th by the Global Economic Development Forum & Toner Eagle Education co-organized "2020 enterprise integrated marketing president of the high-end seminar", the seminar will be held in Chengdu Tianyi International Hotel. The Internet companies gathered, the scene can sign a free talent delivery cooperation agreement.

Web link click on the link to sign up, hope to help you.