How to promote local specialties to the whole country?

Thank you for inviting me to answer this question. If you want to sell agricultural products to the whole country, you must test a person's marketing ability. First of all, you have to build a brand. In the long run, Wuchang rice is a classic legend. In the long run, Chu oranges, Enshi potatoes and various kinds of rice rich in selenium and various trace elements are really numerous. In fact, most of them are gimmicks, but there are so many gimmicks and propaganda that even the merchants themselves believe it. Many agricultural machinery cooperatives I know will also have their own brands, and most of them have registered their own trademarks. After you have a brand, you must establish brand awareness. Advertising is naturally needed and can be sold nationwide through various platforms (Taobao, Toutiao, Pinduoduo, etc.). ), but many of them don't sell much like this, because there is no brand influence. At this time, we can consider the network celebrity effect. Through the network platform, they promoted the sales of agricultural products in their entire region. So far, it is said that millions of kilograms of fruit have been sold, and her operation team can earn millions a month at present (I'll wait for a while). Of course, such people are a minority after all, but we can cooperate with them and take the form of commission.

After all, not only city people, but also rural people like to eat something good, the price is second, and the quality is the key. No matter what method is adopted, the quality of agricultural products is the key if they want to have sales and repeat customers. Good things are passed down from mouth to mouth, and you can only create a steady stream of income if you buy them. Units that have compiled small series have purchased a number of poverty alleviation products in poor areas. As a result, the quality of fruits is particularly poor, and many of them are broken, which directly affects everyone's desire to buy again. Therefore, in order to sell to the whole country, on the one hand, we must ensure the quality and safety of agricultural products, on the other hand, we must adopt various marketing methods and slowly start the brand.