Traditional Culture Encyclopedia - Traditional stories - How do Taobao store operators make money?

How do Taobao store operators make money?

Taobao store agency operation is to make money by charging basic service fees, promotion fees and sales commission.

1. Charge basic service fee. Generally speaking, the profit of the agency operation team is mainly on the service fee. Regardless of whether the store is losing or making money, a fixed service fee is charged every month.

2. Sales commission. This is the most reliable operation of the fee mode, but also the current operation of the company used the most of a fee mode, due to the operation of the company's commission, is the need to build on the premise of Taobao store profitability, that is, on behalf of the operation and the business of the interests of the two are tied, so as to be able to create a **** win situation, the two together to make money.

3. Promotion costs. In some software by sending articles or videos, live broadcasts, etc., to make money traffic, by traffic cash. Taobao generation operation, but also rely on subsidies to make money. For example, advertising subsidies, design subsidies, marketing subsidies, customer service subsidies and so on.

1. Taobao generation operation refers to Taobao shopkeeper (bazaar store and mall store) store sales customer service, decoration, optimization, through-train, marketing planning and other aspects of the work to the Taobao store generation operation company management, by the generation of the company's professional qualification of the store audit, in the absence of violation of the Taobao rules under the premise of the promotion of the store and the product Marketing means to effectively enhance the The store's traffic, conversion rate, comprehensive competitiveness of the platform, etc.. After the seller will store operation, only responsible for chatting and shipping and other simple work can be, other matters are completed by the operation company.

2. Taobao operation team each will have their own charges, charges are also based on their actual situation. The charging model is the service fee + commission commission, the service fee is in accordance with the Taobao Tmall or Jingdong charge, Taobao Jingdong is 15,000 monthly service fees, while the Tmall store, it is to charge 20,000 monthly service fees, commission is mainly to take into account the customer's specific profits, generally will not exceed 6 points. Taobao operation commission is generally calculated as a percentage of turnover, specifically by how much percentage depends on the provisions of the store you work.