How to make money by promoting Meituan Preferred

Meituan Preferred how to promote money:

With the traditional retail traditional e-commerce old business model traffic depletion, the cost is increasingly high, new retail social e-commerce has become the business growth of the new way of operation. The branch of social e-commerce - community group buying / community trouping is becoming an inevitable trend, from small supermarkets small convenience stores to Internet giants are involved in it, to explore more development.

With community group buying becoming mainstream, more and more merchants/enterprises are concerned about how to operate a good community group buying? We all know that the fastest way to grow into a business is to imitate the successful cases of the operating model, and then optimize the model to make it suitable for themselves. So Guangzhou Red Flame information, today for everyone to analyze, community group buying in the strength of the players - Meituan preferred community group buying operation program.

Examples of marketing programs of Meituan Preferred:

1. Time-limited seconds (10,000 people group play).

Meituan preferred small program, there is a very eye-catching "preferred ten thousand people group" section, written with the logo of the good goods limited time to grab. The section of the daily launch of a discounted explosive products, marked how much the original price, how much the discounted price, with the discount price to attract users to order. Unlike a typical group buy, this group buy can absorb up to 100,000+ orders.

One discounted item per day, and the route of selling at low profit margins not only brings huge orders, but also ensures user activity.

2. Time slots (to develop habits).

Meituan Preferred's spike activity, set up seven time ends, respectively, 0:00, 8:00, 10:00, 12:00, 14:00, 17:00, 19:00. Starting from 8 o'clock, a wave of group-buying goods is released at two-hour intervals. Such an intensive period of time allows users to check the platform from time to time to check the seconds of goods, so that users put their attention and time on the platform, and then develop a shopping habit.

And the group-buying product information of the time slot spike is fully transparent, (a few products are clearly listed at the time of the spike) users can browse in advance, choose the products they are interested in, and then start to snatch them up at the point. This can also play a role in attracting the interest of the user, in advance of the role of warming up the goods.