Basic situation of Chunyu Group

Jiangsu Chunyu Education Group has 16 administrative departments and 8 subsidiaries, and has set up direct stores in 1 1 central cities nationwide, with nearly 500 employees, registered capital of 56.95 million yuan and fixed assets exceeding 100 million yuan. It is a comprehensive cultural media group focusing on the planning, research and development and distribution of educational books, and involved in industrial park construction, chain direct sales, digital publishing, education and training, online bookstore, software research and development and other emerging formats. (1) Types of books

Founded in 12, Chunyu has formed more than 40 sets and more than 7,000 varieties, covering the study, review and examination period of all subjects in primary schools from grade one to grade three, with complete versions and varieties, including reference books, exercise books, test papers, competition guidance, synchronous explanations and question banks. It has well-known brand groups such as "1 Class Three Practice", "Unit Double Examination", "Experimental Class Upgrading Training", "Synchronous Composition" and "Golden Four Guides".

(2), channel construction

Over the years, Chunyu Group has made continuous progress and innovated its model, and devoted itself to promoting the healthy development of private book industry in China. It first implemented the strategy of "flattening channels" in the industry, broke the traditional marketing model of provincial-level agency for book distribution, flattened distribution outlets to prefecture-level cities, advocated "contractual operation", promoted the contractual process and credit system construction of private book industry, and actively docked with the industry standards such as the Book Information Exchange Rules of the State Press and Publication Administration to promote the development of private book industry. At the same time, on the basis of expanding and strengthening the traditional channel marketing model, Chunyu Group has made breakthroughs in chain direct selling, system cooperation, direct selling and localized publishing cooperation, and set foot in emerging formats such as digital publishing, book media, network value-added services, education and training; At present, the Group is making every effort to promote the construction of cultural industrial parks, information integration and chain direct sales. (1) Improving Quality Brand activities and public welfare platforms such as "Spring Rain Cup", "Spring Rain Aid Program", "Spring Rain Scholarship Program" and "Spring Rain Scholarship" created and carefully cultivated by Chun Yu are increasingly influential among teachers and students.

(2) Chunyu Group, a public welfare undertaking, has standardized operation. While developing steadily, it has not forgotten to benefit and repay the society, and has provided many jobs for poor families, laid-off workers, fresh graduates and veterans. Actively participate in public welfare undertakings, build multiple platforms for public welfare activities, help poor primary and secondary school students, peasant students and outstanding students, and support rural education construction.

(III) Helping the Poor and Cultivating Excellent Students As of June 5, 2008+February, Jiangsu Chunyu Education Group has donated books and money to social, cultural and educational undertakings by such measures as helping farm students, helping poor students in pairs, donating teenagers in disaster areas, and implementing scholarship programs to reward outstanding students, etc. More than120,000 yuan.