Traditional Culture Encyclopedia - Traditional virtues - Brand Profile of Tongrentang Protein Powder
Brand Profile of Tongrentang Protein Powder
Beijing Tongrentang Health Pharmaceutical Co., Ltd. is a subsidiary of Beijing Tongrentang Group. Since its inception, the company has always embraced the corporate vision of "Collecting all kinds of herbs and perfuming the world, popularizing health and benefiting all living beings", adhering to the corporate values of "honesty, quality, innovation and care", and fulfilling the mission of "making the world a healthier place and providing the best quality health products and services for people". We fulfill the mission of "making the world healthier and providing people with the best quality health products and services". At the same time, it adheres to the principle of "independent operation, different emphasis, resource***sharing and overall development" of Tongrentang Group, and gradually develops into a modernized enterprise which focuses on the production and management of traditional Chinese patent medicines, ginseng and antler drinks, precious tonic products, modern health products and general foodstuffs, and integrates research and development, production, sales, and combines the connotation of traditional culture with modern science and technology. The company is a modernized enterprise that combines traditional cultural connotations with modern science and technology.
Since its establishment, Health Pharmaceuticals has always followed the Tongrentang Group's management principle of "four kindnesses and four standards", organically combining Tongrentang's centuries-old history and cultural heritage with its strict and orderly working attitude, and ordering a set of characteristic management and sales system that conforms to the actual situation of the company and adapts to the market mechanism, namely, self-production and self-sale, terminal sales. Self-production and self-sale, the implementation of terminal sales. At present, the company produces and sells thousands of products under the brands of "Tongrentang Brand" and "President Brand". The company owns 49 large independent stores combining consultation with famous doctors and product retailing and more than 1,200 terminal retail stores in the four municipalities directly under the central government, provincial capitals and other large and medium-sized cities with high consumption levels.
As a famous old name in the traditional Chinese medicine industry, Beijing Tongrentang Health Pharmaceuticals does not dare to slacken for a moment and always insists on providing consumers with the highest quality products and services. At the same time, based on high technology, increasing innovation, using scientific methods to run the company, actively developing domestic and international markets, and striving to create an enterprise with international competitiveness integrating high technology, high culture and high market share.
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