Seeking information for a dissertation on inheritance and innovation of traditional culture, please

On the basis of full inheritance, the outdated traditional culture must be effectively innovated. In the process of innovating enterprise culture, we must take the innovative concept culture as the core, and take the innovative concept culture as the guidance, and innovate the system culture, behavior culture and material culture respectively.

(1) Innovation concept culture. Idea culture innovation is the most difficult, but also the core and focus of corporate culture innovation. The innovation of enterprise concept, first of all, we must study and analyze the competing enterprises, fully understand the competing enterprises' business ideas and business philosophy; secondly, we must analyze and study the various advanced business ideas and thoughts at home and abroad, and make full reference to them; finally, we must fully analyze the actual situation of the enterprise itself, and based on this, we can innovate the enterprise's business philosophy and value concept, and put forward a more competitive Idea culture system.

(2) Innovation of institutional culture. The innovation of the system culture must be based on the concept culture, the system that does not meet the enterprise's concept of correction and improvement, to realize the system and the concept of full matching, the concept of guiding the system, the system reflects the concept.

(3) Innovation of behavioral culture. The innovation of behavioral culture must be guided by the concept and system, with the concept as the highest requirement, with the system as the minimum requirement, systematic combing, adjusting one by one, and ultimately realize the behavioral culture and the concept of culture coincide. The concept guides the behavior, the system regulates the behavior, the behavior practices the concept, and the behavior is guided by the system.

(4) Innovation of material culture. The innovation of material culture must also be guided by the concept of culture, all kinds of material culture for systematic combing and investigation, thorough elimination, adjustment and improvement, and ultimately realize the material culture and concept of culture coincide.

In the actual operation process, the innovation of culture is more on the system culture, behavioral culture and material culture innovation, and the innovation of concept culture will be relatively less. Idea culture is the essence and core of culture, institutional culture, behavioral culture and material culture is the expression and appearance of culture. As the environment develops and changes, institutional, behavioral and material cultures are more likely to become obsolete, while conceptual cultures are less likely to become obsolete. The innovation of institutional, behavioral and material culture is more of an innovation of the manifestation of conceptual culture, but not necessarily a change of the essential connotation of the concept. In the process of cultural innovation must be carefully analyzed, differentiated, do not "bath water and children a piece of pouring". For example, GuoShiNa as IBM chairman of the period of IBM culture innovation, there is such an example, he inherited the IBM founder Tom. Watson on the formation of the core values of "respect for the customer", but abolished the staff to work "wearing dark suits, white shirts, plain ties" requirements, because in the founder of the Tom Watson era, "wear dark suits, white shirts, plain ties". Watson years, "wearing a dark suit, white shirt, plain tie" is an effective form of expression of respect for customers, but in the 90's, Guo Sina as chairman of IBM, this form has been outdated, not in line with the external environment.