How do enterprises operate from the media? What points should I pay attention to?

Let's talk about the business operation mode that has nothing to do with the media or has little to do with it. Of course, companies like Durex, which are generally coquettish, can't learn. As the propaganda window of the enterprise, it is good that the media can drain the enterprise. If you can't drain the enterprise, it's best not to have some obvious mistakes or problems, which will cause the public to dislike the product. This is the first and most important point.

As a self-media, fans are interested in the company's products or business, and we need to keep everyone interested and concerned about the products through self-media. In addition to the regular push, we should also push some attractive titles, which are the facade of the media. The titles bring a lot of $6.5438 million, so we should choose the titles according to the vertical degree of fans, and we can also learn from some successful official WeChat accounts. Then in terms of content, you can often send some benefits in the content, or organize group chats to do some user operations. Consolidate your own fan base or expand, and welfare may promote transformation or cause more forwarding.

In addition, the retouching of media headlines also requires special artists. Many companies are responsible for this business by public relations departments or corporate propaganda departments, and we should also pay attention to it in the publicity process. They shouldn't post wrong pictures or unauthorized pictures, which will cause some disputes about deleting pictures.

In addition, the promotion of enterprises is business-centered, and it can also promote some employee benefits, or the creation of some leading IP, which is very beneficial to the brand and the thinking can be divergent.

These are the details that should be paid attention to in media operation. A company that makes a good product will get twice the result with half the effort.