Brick-and-mortar supermarkets are going out of business, is online shopping to blame?

Brick-and-mortar retail! Brick-and-mortar supermarkets are closing down! Is it the reason for online shopping?

Objectively speaking, entity retail and entity supermarkets have closed down, not entirely the reason for online shopping.

As we all know, network sales have been very hot these years, and easy to pay, many network sales platforms also have a pre-paid function, that is, the first thing to buy, to the next month and then the amount of consumption back to the platform on the good, and there is no interest, but also a certain degree of explanation of the short-term shortage of funds for consumers, of course, by the young people's favor.

And in turn look at the retail industry, supermarkets, I think they closed down in addition to online shopping, there are also the following reasons. One is the service, today is the age of service, service occupies a very large part of the consumer stickiness, good service can retain consumers, which is mainly reflected in the enthusiasm of the service attitude, the accuracy of the introduction of goods, integrity and so on. Second, the payment problem, brick-and-mortar stores and supermarkets are absolutely required to pay in cash, and now in this era, many people are moonlighters, some commodities, although they want to buy in the supermarket but suffered from the five cash at that time, had to turn their attention to the network of shopping, you can advance the payment of the goods of the platform. Third, the price of goods. Network sales because it reduces a lot of intermediate circulation links, compared to the physical store, the price concessions to be much larger, while the physical store because of the circulation links, housing rent, labor costs and other factors, the price of goods is naturally higher than the online shopping out a lot of people from the point of view of the economy, people are also more willing to go online shopping.

To solve this dilemma of the physical stores and supermarkets, I think, they must also change the concept, such as the opening of online shopping, takeaway delivery, affordable price concessions, etc., as much as possible to retain consumers.

There are many reasons for the closure of physical supermarkets, each supermarket closure is different. The reasons for the closure of the following cases:

1. entity store rent is high, take Shenzhen, Shenzhen's farmers rent are a year up, store rent is estimated to be rising, the boss earned to pay the store rent loss or earn too little, input and output is not proportional to the eventual closure.

2. The owner of the poor management, store products can not meet the needs of customers, turnover did not go out of business.

3. Entity supermarket competition is fierce. We rent a house near a road less than 500 meters, actually have five or six small supermarkets. This year, we rented a house near the supermarket closed down about four or five.

4. Online shopping also has an impact on the entity, but the impact is limited. Some things or entity to buy good, see and feel, clothes and shoes can also try on, to avoid buying the wrong size return. Now some big supermarkets are online and offline combination, like Walmart, China Resources Vanguard, RT-Mart, Baijiahua are physical supermarkets, there are also stationed in some online stores or have their own small program app. most of the goods and go to the physical store price tag is the same.

5. Affected by some natural and man-made disasters, such as the new crown pneumonia in 2020, resulting in a lot of people out of work, the decline in purchasing power, factories and supermarkets closed down a lot.

These reasons come to mind for now.

Hello friends, this issue of diverse opinions today to discuss. Overall: a variety of reasons, but as online shopping, in fact, will be, the traditional brick-and-mortar stores operating some of the shortcomings exposed. Like the former department stores were replaced by supermarkets, rather than entangled,

How about adapting to the times, another way.

First of all, the physical stores have closed down, for many reasons:

1, the rent is too high. The high price of natural rent will also rise. Dozens and dozens of years ago, open a brick-and-mortar store, a storefront a few hundred dollars, and now a few thousand dollars a month, a huge increase in costs is an important factor.

2, the network era, some of the inherent patterns of the physical stores in the past, defects exposed:

A, hoarding sales, slow circulation, high cost. Some physical stores sales model, decades of no change, mainly: into the stocking, sales, this model. And hoarding by the amount of funds to limit the high cost,

Loss of large, slow return of funds to adapt to market changes in the response is also slow, but also by the operator's vision of the impact of the business problems can easily lead to.

E-commerce is mainly non-inventory fast sales, combined with the current cheap and fast logistics, express delivery, so that consumers have a better, more, more choices, goods than a thousand is not a dream.

B, another defect of the physical store is the return after-sales service, in the network era, was exposed. As a physical store, from the established business model, ordinary goods, it is difficult to do like e-commerce, fast return.

C, the physical store operation needs to bear more other costs: for example, some fixed expenses, labor, water and electricity, and so on. Due to the limitations of the operating area, relative to the e-commerce to be higher, which in turn affects the sales price after-sales and so on.

Summary: the closure of the physical store is the formation of a variety of factors, e-commerce just exposed some of the problems.

Secondly, the business model of the physical store, to the need to keep pace with the times, the period of innovation, promising:

1, the combination of physical stores and network distribution: the combination of the length of the two, you can effectively expand the interests of the sales, but also to reduce inventory, many physical store operators are trying, the overall effect is better.

2, specialization mode. For example, there are some middle-aged and elderly clothing stores,

baby products stores, local specialty stores and so on. Set of professional products in one, product specialization comprehensive, and can provide a perfect series of after-sales service. The company has been able to provide a complete range of after-sales service.

Summary: In fact, the abolition of e-commerce to return to the previous era of brick-and-mortar stores, contrary to the development of the times. Innovation is a win-win situation for all parties.

In summary: the pace of the times is always moving forward, therefore, the emergence of e-commerce, exposed, many of the physical stores in the past business model of the problem, coupled with high rent, operating geographical restrictions, after-sales service, variety of factors such as the physical store business encountered a bottleneck.

Entity stores want to adapt well to the times with the times, or to combine the characteristics of the times innovation, to develop and grow.

We first look at the supermarket to buy:

1, the supermarket extremely low supply price of the factory, the factory micro-profit.

2, supermarkets charge entry fees, shelving fees, personal profit.

3, the supermarket departments collect tea fees.

4, the supermarket to take March or September settlement, delay payment or even malicious arrears.

Customers buy after the supermarket earned two profits, the landlord earned a profit, the manufacturer blood loss after the goods.

These people are living a parasitic life, and of course they are extremely opposed to e-commerce. E-commerce is revolutionizing their lives, and they are not in a hurry?

The landlord's rent has been and will be difficult to collect, can not be anxious?

The real estate industry is about to lose its former glory, and it is difficult to make money, or even lose money, so can these people not scold e-commerce?

The people should apply bright eyes, do not be fooled by them!

Physical store retail

1 retail physical stores to analyze the 2 online buy online need something fast to solve their problems, why is this so? Because the work does not have time to go shopping, so the online purchase of household goods in a timely manner to solve the problem. Buy things online have discounted, cheap brick and mortar store household goods . 3 down the line you can choose more things, choose to your own satisfaction until. Physical stores can touch things can look at the quality of products, discounts more prices are not the same. 4 brick and mortar store closure is not a problem of electric business brick and mortar store closure more problems, including financial problems to do bosses should be very clear about where the problem is, the problem is money. 5 The reason for the closure of brick and mortar stores are many kinds of problems about the money problem. Not electric business problems we buy things we can choose where we want to go to buy clear one of the problems. 6 strength and e-commerce no conflict divided into on-line and off-line operations customers choose to like on-line do not like to go off-line the right to choose in the hands of the customer

Physical store closure and can not be blamed on online shopping. Some of the reasons are e-commerce, some of the reasons for the store rent, and more part of the physical store owners own reasons.

1, e-commerce. E-commerce is only competing for some of the customers of the physical store. They are just convenient for some people who do not love to go out or buy inconvenient. Most people love the entity to pick and choose goods and compare three. Physical stores also have the advantage of physical stores, although an additional cost, but give people buy is peace of mind.

2, store rent. Store rent prices remain high, occupying a significant portion of the operating profit of the physical store. House prices are also associated with the store rent, the higher the house price, the store rent will follow the rising tide. Physical stores operating difficulties, but also by the store rent ate a large part. To do the physical store, to choose the right industry is the key.

3, itself. Entity store operation does not go on, most of them also have a relationship with the owner of the store. Buy things in the neighborhood supermarket, often encounter the same goods, three stores three prices. Although the difference is not a few cents, but often people buy things, certainly not pick the expensive to buy. The store owner's own pricing is a problem, and the neighborhood merchants follow each other to compete. The price is high, the service is poor, the goods are inferior to the store will certainly be the first to be eliminated down.

Blame e-commerce crowded out the physical store, sometimes not as good as looking for their own problems. Whether the industry is the right choice, the quality of goods has not followed up, the service attitude is not enthusiastic.

Entity closure is the cause of electric business, because electric business to kill the price in the end can get money? Wish cause here can not get money not closed? We are unemployed that what to buy things, now the electricity supplier every day a dollar to buy things fake ads blowing everywhere you cut off the flow of funds you he can survive? The state should be managed can not be divided into two levels so that a few e-commerce platforms poisoned the Chinese people and finally he got the money to run abroad

Is it, or is it not? First of all, the first reaction to see this question is to feel ridiculous!

I think this problem is simply does not exist, simply can be said to be alarmist!

As far as I know, our town has not been a brick-and-mortar supermarket due to online shopping competition suppressed and closed.

It can not be denied that with the development of the times, with the rise of Taobao, XX community group purchasing preferred ...... and so on online shopping, indeed squeezed some of the entity supermarkets merchandise sales, but the survival of the entity supermarkets is not a big impact on the environment.

First of all, the entity supermarket convenient, intuitive, zero distance shopping experience, is the online shopping can not be surpassed.

Secondly, the entity supermarket's tobacco monopoly profit itself accounts for a large proportion of the supermarket's income, which is online shopping simply can not compete.

In addition, there are supermarket drinks, milk, gifts, oil, salt, soy sauce, vinegar, tea, local specialties, etc., have a great advantage over online shopping.

The above is only the surface income of the entity supermarkets, other invisible income there are many.

For example, some suppliers of stacking fees, entry fees, liquor display fees and so on.

As the saying goes: crab has crab road, shrimp has shrimp road!

It is also said that: the line is like a mountain!

In summary, @Nanxing4883 that entity supermarkets are never because of online shopping and have closed down! On the contrary, as long as the heart of the business, as long as the willingness to use their brains, as long as the heart of the dream, as long as the heart of the fear, there is no do not do well in the entity supermarket, it will certainly be able to do today's entity supermarkets are more flexible and mobile, more close to the ground, more prosperous!

In recent years, the entity retail giant closure and even bankruptcy news more and more. Let's say this year, Daphne closed store, Metersbonwe loss and other news will be endless. At the same time, brick-and-mortar stores are being crushed by the e-commerce argument is also very popular. But think carefully, not all the entity retail recession, there are still a lot of fast-moving brand retail stores are still doing well.

In fact, the entity retail and e-commerce in addition to different sales models, there is no essential difference. No matter which form, the main thing is to read consumer demand, good service to consumers. Consumers are reluctant to choose the most important reason for the physical store shopping is no more than two, one is the price of goods than the e-commerce platform is high, the second is not as convenient as e-commerce shopping.

In terms of product price, in fact, today's physical stores and online has been no difference, in the past double eleven period, and even appeared offline than online cheaper phenomenon. This is also because the online traffic competition is becoming more and more intense, e-commerce to get traffic had to increase the marketing cost of expenditure, so the e-commerce platform was proud of the price advantage is also getting smaller and smaller.

And the shopping is not convenient in this aspect can be enhanced through the shopping experience to make up. Although the e-commerce platform seems to be convenient, there are still a few disadvantages that are difficult to overcome. The first is that you can't get instant access to the goods you want, although the logistics have been speeding up, but it takes a day or two at the earliest to get the goods you want. Secondly, the physical and the picture often does not match or the goods are not suitable for them at all, resulting in a large psychological gap between the consumer and the problem of having to return the goods. The offline physical store provides consumers with a visible and tangible physical, rarely return phenomenon.

If you want to run a brick-and-mortar store properly, you can use some skills and tools. For example, to do some interactive activities, you can also try some of the empowerment code marketing methods for the store to actively attract traffic.

Fuse marketing is now more popular marketing methods, compared with the distribution of leaflets and other marketing methods are much more effective.

1, customers can scan the QR code to receive benefits, stimulate consumers to store consumption;

2, consumers scan the QR code to enter the store small program home page can view more information about the store, easy for consumers to understand the store;

3, consumers scan the QR code to play some interactive games, you can increase the consumer's sense of participation, to bring closer to the customer distance, to win goodwill for the shop!

4. Consumers scan the QR code to become a member, which is easy for stores to manage member information and maintain long-term consumer relations.

If you want to try to empower the code marketing, it is recommended that you install a smart marketing terminal outside the store, and the Starhub WiseEye - Commercial Smart Marketing Terminal can provide the store with a number of marketing services, from efficient traffic flow to dual-screen interaction to member management.

In addition to the traffic diversion function, Starhub WiseEye - Commercial Intelligent Marketing Terminal is also equipped with a powerful content distribution system, according to the type of different stores, Starhub WiseEye will intelligently and accurately push the matching advertising content, to help stores to increase product sales.

In my opinion, this is not the main reason.

The main reasons are:

1, physical supermarkets, you need to open in the face of the house, where the traffic is relatively large. Such places are higher rent, high rent natural cost increases, the selling price is also high, and the price than the e-commerce has no advantage.

2, with the development of the city, the proportion of commercial facilities construction is higher and higher. To put it bluntly, there is no need for so many physical supermarkets. Supermarkets are too much, the traffic is so much, averaged to each store, the natural source of customers is reduced.

3, now is the epidemic period, the flow of traffic itself has become less, in addition to adding protective facilities, the cost has increased a little.

4, the past price information is not equal, now the price of e-commerce transparent, open the phone, what price check up is very convenient. Entity supermarkets and then want to sell high prices increased difficulty.

5, the impact of the general environment, such as the U.S.-China trade imbalance led to the Trump administration to launch the U.S.-China trade war, supply-side reforms, which are related to the economic macro-aspects, not a sentence or two can be said clearly.