What are the levels of enterprise strategy?

The levels of enterprise strategy are mainly divided into the following three:

Corporate strategy: The strategy at this level mainly involves all aspects of the whole company, including product positioning, market expansion, brand promotion, financial strategy and so on. Enterprise strategy is the highest level of enterprise strategy, which determines the development direction and goal of enterprise.

Business strategy: This level of strategy mainly involves all business departments of the company, including product research and development, production, sales and service. The main purpose of business strategy is to gain competitive advantage through differentiated competition and cost leadership in their respective business fields.

Functional strategy: The strategy at this level mainly involves various functional departments, including human resources, finance, marketing and production. The main purpose of functional strategy is to improve the overall efficiency and competitiveness of enterprises by optimizing the operational efficiency of various functional departments.

As the forerunner of "education+Internet", Shang Bo Institute of Management Sciences, relying on the advantages of 16 offline teaching, innovated and practiced the OMO teaching mode, made great efforts to build an online learning platform-Maixuetang, constructed a multi-dimensional product matrix, and innovated the online teaching method of combining training with warfare to help students upgrade their cognition and ability on the way of enterprise growth. At the same time, independent research and development of ERP system, management APP, easy enterprise management system and other tools will empower enterprises to operate in full-scene information and improve the intelligent management level of enterprises. In addition, we have also developed BOL evaluation system, Shang Bo Learning APP and other tools to accurately help entrepreneurs grow rapidly through big data analysis and matching.