Where is the application of electronic commerce?

E-commerce, referred to as e-commerce, refers to trading activities and related service activities in the form of electronic transactions on the Internet, intranet and value-added network (VAN), which makes all aspects of traditional business activities electronic and networked. E-commerce includes electronic currency exchange, supply chain management, electronic trading market, online marketing, online transaction processing, electronic data interchange (EDI), inventory management and automatic data collection system. In this process, the information technologies used include: Internet, extranet, e-mail, database, electronic directory and mobile phone.

E-commerce covers a wide range and can be generally divided into three modes: B2B/ business-to-business, B2C/ business-to-consumer and C2C/ consumer-to-consumer.

In addition, there are C2B (consumer to business), B2M (business to marketing), M2C (manufacturer to consumer), B2A or B2G (business to administration, business to administrative organization), C2A or C2G (consumer to administration), O2O (online to offline) and other e-commerce modes.

With the increasing number of netizens in China, the consumption patterns of online shopping and bank card payment are increasingly popular, and the market share is also growing rapidly. Various types of e-commerce websites will emerge one after another.

E-commerce profit model

(1) online catalog profit model

(2) Digital content profit model

(3) Advertising supports the profit model

(4) advertising-subscription mixed profit model

(5) Profit model of transaction cost

(6) service fee profit model