What aspects does e-commerce include?

E-commerce includes electronic currency exchange, supply chain management, electronic trading market, online marketing, online transaction processing, electronic data interchange (EDI), inventory management and automatic data collection system. In this process, the information technologies used include: Internet, extranet, e-mail, database, electronic directory and mobile phone.

Even though e-commerce has different definitions in different countries or fields, its key is still the business model that relies on electronic equipment and network technology. With the rapid development of e-commerce, it includes not only the main connotation of shopping, but also auxiliary services such as logistics and distribution. E-commerce marketing: With the rapid development of the Internet, the value of online marketing is gradually recognized and valued by the majority of business owners.

In the Internet age, the commonly used network marketing includes: search engine marketing, email marketing, instant messaging marketing, BBS marketing and viral marketing; However, with the development of the Internet in the web2.0 era, there are more and more network application services, and more and more network marketing methods, including blog marketing, podcast marketing, RSS marketing, SNS marketing, WeChat marketing, creative advertising marketing, word-of-mouth marketing, experience marketing, fun marketing, knowledge marketing, integrated marketing, event marketing and so on.