Traditional Culture Encyclopedia - Traditional customs - What are the publicity strategies for college enrollment?

What are the publicity strategies for college enrollment?

There are many publicity strategies for college enrollment. Here are some common strategies:

1. Online publicity: Use the Internet for publicity, including establishing official websites and social media accounts, publishing enrollment information and campus dynamics, and attracting the attention of potential students and parents.

2. Traditional media publicity: advertise enrollment through traditional media such as TV, radio and newspapers to improve visibility and exposure.

3. Publicity of school image: to show the characteristics and advantages of the school through campus cultural construction and campus activities, and to attract the interest of students and parents.

4. Alumni resource publicity: make use of alumni resources, invite alumni to return to school to share successful experiences, hold alumni meetings and other activities to increase the attraction of the school.

5. Cooperative publicity: establish cooperative relations with other universities, educational institutions and enterprises. , to carry out publicity activities together to expand the influence.

6. Admissions presentation: organize enrollment presentations to introduce the school's school-running philosophy, professional settings, employment situation, etc. Answer questions and provide consulting services to students and parents.

7. Scholarship policy publicity: announce the scholarship policy of the school to attract outstanding students to apply for the exam.

8. Enrollment brochure: Make a beautiful enrollment brochure, introduce the situation and characteristics of the school in detail, and distribute it to students and parents.

9. Enrollment propaganda film: Make an enrollment propaganda film to show the beautiful campus, teachers and teaching facilities of the school through images to attract the attention of students and parents.