3 sample tourist project planning books

In recent years, with the continuous development of tourism, the development of tourism projects has also attracted people's attention. The following is a sample tourism project planning book, for your reference.

Model essay on tourism project planning 1

I. Purpose and significance

There is a stone wall of 10km in Huiche Town, Xixia County, Henan Province. The local people are commonly known as "Baidaduzhai", and there are Xinghua Village and Niuting Village around it, which are called "Baidaduzhai" outpost and Dongdaemun respectively. The Great Wall is about 20 kilometers long and spans three villages: Black Tiger Temple, Xigou and Dadi. It is built on a mountain, intermittently. Bai Yucheng, Quyuangang, Ruoguo and Gudanyang have become unique tourist attractions of Chu culture in Xixia. In order to strengthen the Chu cultural tourism industry with the "Chu Great Wall" as the main body, integrate regional cultural resources, and expand the popularity and influence of Xixia cultural tourism at home and abroad, the Chu Great Wall cultural tourism project is specially publicized and planned.

Second, the planning content

1. Name of tourist attractions:

1. China? Xixia Chu Great Wall Site

B, China? Xixia Chu Great Wall Tourist Area

C, China? Xixia Chu Great Wall Scenic Area

D, China? Xixia Chu Great Wall Cultural Tourism Zone

2. Propaganda slogan:

A, the father of the Great Wall? China? Xixia Chu Great Wall

B, a section of the Great Wall of Chu, half the history of China.

C. Wonders of the world and landmarks of ancient buildings? the great wall of chu

D, red and green, green mountains, red leaves like fire, snowflakes flying.

? Watch the four seasons of the Great Wall of Chu and drink the water of Chinese civilization.

E the magical and ancient Great Wall of Chu welcomes guests and friends from all directions with open arms.

F, China? Welcome to the Great Wall of Xixia Chu!

G, roaming the Great Wall of Chu, and feeling all kinds of life.

3, scenic spot construction:

First, sculpture

First, Confucius entered the car.

B. Quyuan's admonition

C, Chu soldiers, chariots

B. Chu culture exhibition hall

I. Unearthed cultural relics of Chu State

B physical objects, pictures, audio-visual materials, books, etc. Such as the Great Wall of Chu, Ruoguo, Bai Yucheng, Quyuangang and Confucius.

C, beacon tower

1. Looking at the commanding heights of the Great Wall of Chu and the surrounding mountains.

B, look at the commanding heights of the whole map near Xixia County.

D. Museum of Literature and Art

1. Arrange cultural programs according to the origin and folklore of the Great Wall of Chu.

B. According to Ruokun, Bai Yucheng, Qu Yuan, Confucius, etc.

History and folklore arrange cultural programs.

E. gift shop

1. Imitation of Chu Great Wall, Chu coins, weapons, bells, costumes,

Small toys and gifts like dinosaurs.

B. Xixia native products: kiwifruit, mushrooms and wood.

Ears, oak, papaya, chestnuts, walnuts, etc.

F. Baidadotz

First, repair the Baida Taoist temple

B. Provide convenient services for tourists and believers.

cave

I. Exhibition of Bat Biological Specimens

Observe that bats live in close groups.

4. Advertising video:

This is an ancient and magical land. Has it shocked the world and been called the ninth wonder of the world? Dinosaur egg fossil group, is she China? In the core area of Funiu Mountain Geopark in Nanyang World, there are legends of sages of past dynasties: Confucius returned to Lu after returning to the car, Qu Yuan remonstrated, and Li Bai, Meng Haoran, Li Shangyin, Su Zhe and Sima Guang visited Xixia, leaving a masterpiece handed down from generation to generation. Today, surrounded by Chu landmarks such as Ruoguo, Bai Yucheng and Quyuangang, the Great Wall of Chu is so shining and moving. They visited the Great Wall of Chu and felt a lot. Climb the Great Wall of Chu and bathe in the wind of Chinese civilization; China? Welcome to Xixia Chu Great Wall Tourist Area!

5, tour guide explanation:

Dear tourists, welcome to China? Xixia Chu Great Wall Tourist Area.

The Great Wall of Chu is about 65,438+00 kilometers before our eyes. It is made of stone, with six gates and four beacon towers. Locals are commonly known as "Hundred Battalion Villages", and there are two outposts in the east gate, Xinghua Village and Niuling Village, with a total length of 20 kilometers. According to the inscription in front of Baidadui Taoist Temple, it was rebuilt in the 9th year of Jiaqing (AD 1804).

Next, I will introduce you to the historical background of the Great Wall of Chu. According to the Records of Xixia County, Xixia in the Spring and Autumn Period belonged to Ruokan, and the earliest ruins of Guodu in Ruokan were located in Xiecun, Dinghe Town, Xixia County. Sima Qian's Historical Records? The Book of Chu recorded that in 504 BC, the State of Wu attacked the State of Chu and occupied the land. King Zhao of Chu was very afraid. He left Yong City and moved his capital to Ruolian country in the north, which is Xixia County. There are still existing Bai Yucheng ruins in Lianhua Temple Hill in Xixia County. Bai Yucheng was a different city in the Spring and Autumn Period, and Bai Yucheng Site is now a key cultural relic protection unit in Henan Province. In the third year of Qing Dynasty (A.D. 19 1), the inscription of Quyuangang, which was established in Huiche Town, Xixia County, recorded that in 3 12 BC, the great patriotic poet Qu Yuan tried to remonstrate, but refused to listen, and insisted on leading troops to attack the State of Qin, resulting in 80,000 casualties and a fiasco. According to experts' research, the main battlefield of the battle of Danyang in Qin Chu was in Qiyu area, Danshui Town, Xixia County. Since 1970s, tombs of Chu nobles have been found in Xichuan County, which is adjacent to Quyuangang, further confirming that Gudanyang is located in Xishui area. More historians believe that our region is the ancestral home of Chu. In Baligang, southeast of Yuandian, Xixia County, fresh water (formerly known as Jushui) is called the Great Wall River. There are Great Wall Pucun and Great Wall Post under the post, which are the main roads from Nanyang to Guanzhong, and the Chu Great Wall in the Western Regions passes through here. Our section of the Great Wall is the western section of the Great Wall of Chu, which was built in the middle and late Warring States period to prevent Qin from entering. Today, the folklore of Confucius returning to the car is widely circulated here, and the legacy of Chu culture has been preserved. The Great Wall of Chu is a living fossil left by the State of Chu during the Warring States Period.

Dear tourists, when you board the beacon tower of the Great Wall of Chu, you will be surprised to find that the surrounding mountains are at your feet, overlooking the panoramic view near Xixia County, which is one of the few commanding heights in Xixia City with an altitude of more than 800 meters. Climbing the Great Wall in early spring, peach blossoms, apricot blossoms and begonia flowers in Shan Ye are competing to open. The whole valley is red and green, with a faint fragrance, which makes people feel relaxed and happy; Climbing the Great Wall in summer, the mountains are beautiful, the trees are dense and lush, and the Great Wall is hidden among them, just like a winding mountain dragon; Climbing the Great Wall in autumn, the red leaves are everywhere, the beautiful forests are all dyed, and the mountains are full of rosy clouds, surrounding the ancient Great Wall, like a colorful landscape painting; Climbing the Great Wall in winter, heavy snow is sprinkled on the Great Wall, which looks bleak and desolate, with the magnificence of "the scenery in the north is frozen for thousands of miles, and the snow is floating in Wan Li".

Around the Great Wall of Chu, there are mountains, water, bat caves, Chu culture exhibition halls, literature and art museums, gift shops and farmhouse hotels. I wish you all a happy life here. If you are satisfied with our scenic service, please tell your family and friends. If you are not satisfied, please tell me directly. Thank you again for coming!

Model essay on tourism project planning book II

I. Planning themes

1, Black Clothes Zhuang's encyclopedia of life and culture "Black Clothes Zhuang" has become a brand of Guangxi tourism culture and a publicity highlight to attract tourists to Napo. Catering to the fashion of cultural tourism and following the trend will inevitably be the most prominent selling point of this project. When it comes to Napo, where there are black clothes everywhere, only by collecting the "Cultural Encyclopedia" can we attract tourists.

2. Zhuang medicine, as a traditional culture, has gradually become a hot spot in medical care culture in recent years. This project is built in the GAP planting base of Zhuang medicinal materials, and the culture of Zhuang nationality in black clothes supports each other. It can be developed into a Zhuang medicine exhibition center integrating planting, viewing, health care, diagnosis and treatment, and medicine purchase, pursuing the new trend of natural ecological fitness and recuperation, which has unique and great attraction to tourists inside and outside the region and at home and abroad. Only the "complete works" of nature and ecology can be distinguished from botanical gardens and manor houses and have unique charm.

3. The scenery and natural charm of western Guangxi depend on its beautiful and typical natural features. The mountains are surrounded by water, opposite to Lion Mountain, and Longshan embraces each other. Sometimes the sun shines high, and sometimes the rain and fog linger, which is extremely wonderful and mysterious, and it is also a good place for landscape sightseeing.

Second, the principle of development

(A) the principle of local conditions

The development of tourism resources in Laoshan Mountain must be based on local conditions, local reality and local inherent resources, highlighting the characteristics of black clothes and strong medicines.

(B) the principle of characteristics

Take advantage of the resources of Laoshan Mountain, develop unique folk tourism products and the medical characteristics of Heiyizhuang, and deeply explore the medical culture and content of Heiyizhuang.

(3) Cultural principles

Dig deep into the profound cultural connotation of black clothes Zhuang, and study black clothes Zhuang from the perspectives of folklore, sociology, literature, art, anthropology and other disciplines. Excavate the content of folk customs, enrich the cultural connotation of folk tourism projects, and let tourists feel the cultural enjoyment whether they are watching folk houses, watching song and dance performances, tasting flavor snacks or participating in craft activities.

(D) the principle of diversification

The development of cultural villages aims at the diversity of tourists' needs, and develops various forms of tourism products to meet the different needs of different tourists, not only sightseeing, but also participation, entertainment, fitness and ecology.

(5) productive principle

The development of cultural village tourism should be based on production at the same time. The development of tourism will not affect the normal production activities of residents, but also meet the needs of tourists for agricultural sightseeing and folk tourism production. The production, research and tourism development of Zhuang medicine should be coordinated.

Third, the nature and positioning

(1) Nature of the project

Based on the natural ecological environment, the cultural village is characterized by black clothes and strong medicine, highlighting the folk custom of health care with black clothes and strong medicine. It is a characteristic folk cultural tourism village with black clothes and strong folk experience and leisure and fitness as its main functions.

(B) Image positioning

Black clothes are strong folk customs and strong medicines.

(3) Functional orientation

Folk experience, leisure and fitness, sightseeing.

Fourth, product development ideas.

1. Construction must be based on the protection and coordinated development of natural ecology and cultural ecology, develop in ecological protection and promote ecological protection.

2, sightseeing, participation, shopping, catering, health care, accommodation, entertainment and other multi-functional combination.

3. The scenic spots are relatively concentrated, each functional area is relatively independent, and the distribution is patchy;

4. Connect the central functional area and carry out psychological induction: winding paths lead to secluded places, getting better and better, and climaxing again and again.

Five, the division of scenic spots and tourism project planning

(A) the composition of scenic spots

Cultural villages are divided into one park, one district, one village and one village, namely, the Grand View Garden of Black Clothes Zhuang Folk Culture, the Zhuang Medicine Planting Health Clinic, the Black Clothes Zhuang Folk Culture Ecological Village and the Black Clothes Zhuang Folk Culture Villa.

(2) Project planning

1, Black Clothes Zhuang Folk Culture Grand View Garden

? Scenic spot sign door? Go to Laoshan Highway and Nanning? Napo highway intersection, within 5 meters, simple schematic building, Zhuang cultural characteristics, stone structure or bamboo structure, no roof. Covering area15m2.

? Gate and parking lot of Zhuang scenic spot? At the entrance of the central scenic spot, there is a permanent masonry (bamboo-like) structure or bamboo-wood transitional building with Zhuang cultural characteristics, with a ticket office and a small commodity retail store. There is a parking lot nearby, covering an area of 2,500 square meters and a building area of 25 square meters.

? Affectionate folk songs welcome door? Between the gate and the central area, there is a pavilion gate or wind and rain bridge building with Zhuang characteristics, with a building area of 15 square meters. Perform folk songs to welcome guests. Dancer in Black is famous for its multi-voice folk songs in black with great cultural personality and national affinity, which makes tourists feel refreshed.

? Totem myth and legend cultural park? The first landscape in the central area, the pavilion gate or wind and rain bridge building with Zhuang characteristics, covers an area of 3,200 square meters. Establish a totem gate house, set up totem worship symbol buildings of Zhuang nationality on the pavement and both sides, such as bronze drums, frogs, phoenix birds, Huashan mural statues, ancient Zhuang language and various figures and scenes found in Napo, and set up pavilions to perform the religious etiquette of Zhuang nationality. The purpose is to bring tourists into a solemn and respectful cultural hall with sacred, magical and mysterious cultural connotations.

? Life etiquette park? Main landscapes and activities in the central area. Covering area15000m2. It consists of a group of Zhuang buildings surrounded by a central square. The clothing, clothing, housing, transportation and ceremony of life are mainly displayed in black, which brings a cultural journey to tourists.

(1) A flower girl gives a gift? Gan Lan-style residential building with a building area of 200 square meters. Mother-in-law, aunt and others. Show birth customs and naming customs, such as wormwood in the door, red eggs to congratulate each other, sweet tea to welcome guests and so on.

A jubilant song? The central square, with a total area of 6,500 square meters, can accommodate more than 5,000 people. There is a central platform, surrounded by grass slopes, Woods and bushes. Performing the etiquette of making friends and choosing spouse by songs: singing folk songs, throwing hydrangeas, singing and dancing, lion dancing, etc.

③ A lively wedding? In a dry-column residential building, the customs of men in black getting married are staged: marriage and adoption within the family, drinking wedding banquets and carrying the bride. The combination of performance and participation.

Four quiet days? Another group of dry-column residential groups are interconnected and tortuous. Each room displays a content. Clothing exhibition, demonstration of black brocade weaving and dyeing, tasting of Zhuang's special food, Zhuang's belief and cultural experience, and introduction of Zhuang's ancient forest of steles (Zhuang classics). Show, mainly performance, can participate appropriately.

⑤ Another world? At the back of the residential group, there are several small wawu cemeteries for men in black to show the humanized funeral folk customs and cemetery landscape of men in black. Because of psychological taboos, only a brief introduction should be made, and it is not appropriate to focus on tour guides.

Model essay on tourism project planning Volume III

I. Theme of the event

"The great man's spirit is immortal, and the friendship between teammates lasts forever"-Red Tour

Second, the purpose and significance of the activity

When the school started in 20XX, the contact between teammates was much less than before. In this warm spring season in bloom, we organized this activity to strengthen the contact and understanding between teammates and let the school guard our best memories. Shaoshan is the hometown of the great leader Chairman Mao, where we can not only exchange feelings and feel the breath of spring, but also cultivate our sentiments and learn the revolutionary spirit. The school guard is a semi-militarized management group, and its members are "soldiers", so it is necessary to inherit and carry forward the invincible spirit of revolutionary martyrs. In order to cultivate self-cultivation and enhance feelings, we planned this activity.

Three. Feasibility analysis of activities

1. Many players retired this semester, but we didn't hold squadron activities last semester to make up for this deficiency.

Shaoshan is in Xiangtan, which is very close to us. There is enough time to go back and forth in one day, and it won't cost much.

3. It will not delay our study, but also ease our study pressure and enrich our spare time.

This year is the anniversary of the founding of the Party, so it is of great significance to go to Shaoshan.

Four. Activity object: 14 school health women's detachment, invite other detachments.

Verb (abbreviation of verb) Activity time: April 24th (Saturday)

Location of intransitive verbs: Shaoshan, the hometown of great men. Seven. Located in the middle of Shaoshan City, 40 kilometers away from Xiangtan City, the scenic spot is a provincial key tourist attraction. The terrain of the scenic spot gradually inclines from northwest to southeast. Surrounded by mountains in the west, Shao Feng, Heishizhai, Fengzi Mountain, Eighteen Arhats and other peaks are lush and magnificent; The east and southeast are mainly hilly and relatively open areas. According to legend, when Shun Di visited the south, he saw beautiful scenery and played Shaole, attracting phoenix to musical instruments, and birds were singing in unison. He also said, "The three daughters of Shao's family have gained their enlightenment here. There are phoenix birds and heavenly books, and all the daughters are immortals." Shaoshan was named after it. Shaoshan is the hometown of Mao Zedong, the great leader of China people. There are Mao Zedong's former residence and Mao Zedong's private school when he was a teenager? Nan 'an, the former site of farmers' night school founded in 20XX? Shi Mao Ancestral Temple, Mao Zedong Memorial Hall, Dishui Cave, Mao Zedong Shilin, Mao Zedong Memorial Park, Shao Feng and other scenic spots. With the all-round development of reform and opening up, Shaoshan has become a famous tourist area and revolutionary memorial scenic spot at home and abroad.

Eight, bus routes

1 Route Take bus 13 from the south gate of South School to the railway station, then take train 5366~5365 (Changsha to Shaoshan) to Shaoshan, and arrive at Shaoshan at 9: 00 in the morning.

No.2 chartered bus goes directly to Shaoshan.

Nine. Activity arrangement

preparatory work/be about to work

1, Luo Deyang is responsible for preparing the camera and taking pictures.

2. Zhu Zhenbo and Duan Chaoyan are responsible for the safety of the whole team.

3. Zhou Youli is in charge of contacting the tickets of restaurants and scenic spots, and Ceng Zi and Fan Xuan are in charge of making tourist routes.

Activity flow

Route 1

1, meet in the team at 7 o'clock and wear training clothes.

2. Take the bus to the railway station at 7: 30 and get on at 8: 10.

3,9:15 to Shaoshan.

Route 2

1, meet in the team at 7: 30 and wear training clothes.

2. Take the bus (chartered car) at 8: 00 on time.

Arrive at Shaoshan at 3,9: 00.

4. After that, we played together, took photos and played games.

5, 12:00 in the designated restaurant.

6, 13:30 continue to play, you can form a team.

7, 17:30, and return to school by bus.

Later work

1, everyone writes a play experience and sends it to Wang Yang and Zhou Xiaoqin.

2. Yin Fei is responsible for sorting out photos and selecting meaningful files.

3. Zhou Xiaoqin and Wang Yang are responsible for writing the activity summary, printing it and filing it together with the plan.

X. budget

Bus fare: 20*20=400 yuan.

Meal fee: 15*20=300 yuan.

Others: 100 yuan

Total: 800 yuan

XI。 Expected results of the activity

Through a one-day tour in Shaoshan, teammates realized the importance of learning the spirit of great men.

2. After studying, teammates relaxed their mood and cultivated their sentiments.

3. The feelings between teammates have deepened.

Planners: Zhou Xiaoqin and Wang Yang.

Planned time: 20XX-04-07

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