Introduction and Details of Happy Mahua

Company Profile Chinese

After thirteen years of hard work, Happy Mahua has formed a strong brand appeal and influence. Theatrical stage plays of Kaixin Mahua have been touring all over the country all year round, with performances in more than 50 cities such as Shanghai, Shenzhen, Guangzhou, Tianjin, Wuhan, Shenyang, Nanjing, etc. The annual number of theatrical performances exceeds 1,000,000, which directly brings infinite joy to more than one million viewers. Currently, Happy Twist is leading its peers in terms of number of performances, audience and box office revenue, and has become the most appealing comedy brand in China's stage drama market.

Since 2012, Kaixin Mahua has been exploring a multi-screen integrated development model, expanding into the film and television and online new media industries. In 2012-2015, it has been on the CCTV Spring Festival Gala for 4 consecutive years, and has made frequent appearances in various satellite TV Spring Festival Gala. 2012 till now, Happy Mahua has produced "Happy Mahua Theater" (Season 1 and 2), "Jianghu Academy" and other online dramas, etc. In 2015, it has produced the movie "The Trouble with Charlotte", which has become the biggest dark horse of the domestic movie industry in 2015, and achieved a box office result of 1.444 billion yuan. billion yuan in box office results.

In the future, Kaixinhua will form two main business segments, acting and movie industry, and with its strong comedy content creation strength, expand to multiple fields such as musicals, comedy movies, online dramas, column dramas, artist agency, entertainment marketing, etc., and strive to become a comprehensive and heavy vertical comedy content entertainment company.

English

Founded in 2003, Mahua FunAge is a Beijing private enterprise, which has the most market appeal in edy with its 13-year endeavor in China. It is also the pioneer to establish a business model, which is a new way of doing business. also the pioneer to establish a business model for edy show in large-scale theater of 1000+ seats. Performances of Mahua FunAge are playing in more than 50 cities, and the number of performances is Performances of Mahua FunAge are playing in more than 50 cities, and the number of performance is more than 1200 a year.

Mahua FunAge keeps a constant and rapid growth as a prehensive entertainment pany, which produces edies in large and large-scale theaters. Mahua FunAge keeps a constant and rapid growth as a prehensive entertainment pany, which produces edies in large and *** all theaters, edy musicals, children plays, online TV series and film. The enterprise vision is to pass on happiness and positive energy to the public.

Major Works Stage Drama Time Name Director Starring December 2003 Want to Eat December 2004 The most important consumers The enterprise vision is to pass on happiness and positive energy to the public. Peng Bo, Hou Shu, Ma Yuan December 2008 Happy Mahua 2008-No One is Allowed to Laugh Peng Daimou, Yan Fei Peng Tan, Liu Yan, Ma Li, Yu Quan Hai May 2008 French Dinner for Two Huang Ying Shang Wenjie, Chen Xibei, Huang Rui June 2008 A Xiang Xiang Peng Daimou Ma Li, Peng Daimou, Wei Xiang December 2008 Sweet and Salty Match Shen Teng Qu Ying, Xie Nan Zhong Ling, Shen Teng June 2009 2009.09 Daydream Zhou Shen, Wei Xueman, Miao Jie, Wang Zheng, Zhou Tienan, Deng Fei 2009.12 Somali Pirates Shen Teng, Tao Hui, Song Yang, Dong Jingchuan, Ma Li December 2010 Xingxin Maohua - The Earl of Wulong Mountain Yan Fei Shen Teng, Ma Li November 2011 Xingxin Maohua - Turning Carmen Peng Daimo Alan, Ma Li, Wang Ning, Chang Yuan December 2011 Xingxin Maohua - Getting on the Thief Ship Guan Xu Tao Liang, Jia Jin Jin September 2012 The Dream of That Year Liu Jian, Chang Yuan, Song Yang, Zhu Wei Wei November 2012 Charlotte's Trouble Yan Fei, Peng Daimo Zhang Zidong, Ma Li December 2012 Moto Xiangzi Huang Cailun Song Qingnan, Zhu Weiwei, Tang Peng, Ilich November 2013 The Clown Loves Beauty Yan Fei, Peng Daimo Ma Li, Wang Chengsi, Huang Cailun, Liu Wenwei, Chang Yuan, Li Xin, He Zijun December 2013 Sumati World Liu Jian, Song Yang, Allen, Han Yunyun, Zhu Weiwei, Jia Jinjin November 2014 Shy Iron Fist, Song Yang, Ma Li, Allen, Song Yang, Jia Jinjin December 2015 Jailbird's Memoirs Song Yang, Allen, Zhu Weiwei, Song Yang, Du Xiaoyu, Wang Chengsi, Jia Jinjin December 2015 Auntie Li's Tea Wu Yuhan, Zhang Yiming Huang Cailun, Fu Ran, Yang Yuanhan, Chen Diwen, Han Chao, Yang Xiaoming, Ding Yi Musical Time Name Director Main Cast September 2009 Daydream Zhou Shen, Wei Xueman, Miao Jie, Wang Zheng, Zhou Tienan, Deng Fei December 2010 August, 2013 Masters Zhang Chen, Huang Kai, Ado August, 2013 Masters - Three, Wu Yu Han, Pan Xiaofen, Zhu Feng, Liu Siwei, Ying Dai, He Zijun, Wang Yuanhu, Wang Hongze 2014 The Three Little Pigs, Zhu Feng, Yang Xiaoming, Rou Shao Shuai, Ding Yi, Li Yiyang, etc. 2015 The Three Little Sheep, Zhu Feng, Yang Xiaoming, Jin Chunhua, Ying Dai, Li Yiyang, etc. Netflix Drama Time Name
The Three Little Sheep The Three Little Pigs is a musical drama that was produced in the late 1990s. strong> Name Director Starring 2012 Happy Mahua Theater Season 1 Gao Shang Wang Ning, Chang Yuan, Tao Liang, Chen Hao Ming, etc. 2013 Happy Mahua Theater Season 2 Gao Shang Wang Ning, Chang Yuan, Tao Liang, Chen Hao Ming, etc. 2015 Jianghu Academy Wu Yu Han, Yang Yuan Han Huang Cailun, Xie Bo, Chen Hao Ming, Han Yun Yun, etc. Movie

The Trouble with Charlotte. Happy Mahua's first movie, the "box office dark horse" of 2015 National Day has accumulated 1.44 billion. During the extended run, it collected about 50 million dollars, accounting for 3.5% of its total box office. CCTV Spring Festival Gala

Today's Happiness

Yan Fei

Shen Teng, Huang Yang, Allen

2012

CCTV Spring Festival Gala

Heaven's Net

Yan Fei

Wang Ning, Chang Yuan, Cai Ming, Guo Feng Zhou

2012

Hunan Spring Festival Gala

Falling Leaves, Returning Roots

Yan Fei

Wang Ning, Chang Yuan, Allen

2013

CCTV Spring Festival Gala

Small Things in a Big City

Yan Fei, Peng Da Mo

Allen, Wang Ning, Chang Yuan

2013

CCTV Spring Festival Gala

Today's Happiness 2

Yan Fei, Peng Daimo

Shen Teng, Ma Li, Du Xiaoyu, Wang Qi

2013

CCTV Lunar New Year's Eve Gala

"Haunted Lantern Festival"

Shen Teng

Shen Teng, Ma Li, Allen, Du Xiaoyu, Wang Qi, Chang Yuan, Wang Ning

2013 Hunan Satellite TV Spring Festival Gala The Test of Uncle Song Yang Song Yang, Jia Jin Jin, Huang Cailun 2013 Guangdong TV Spring Festival Gala, Heilongjiang TV Spring Festival Gala, Zhejiang TV Spring Festival Gala
Song Yang

Song Yang, Chang Yuan, Huang Cailun

2014 CCTV Spring Festival Gala
Yan Fei, Pang Daimo, Shen Teng, Ma Li, Du Xiaoyu 2014 CCTV Lantern Festival Gala
Leng Xuyang, Wu Yuhan, Chang Yuan, Wang Ning, Alan 2015 CCTV Spring Festival Gala
Yan Fei, Peng Daimo, Shen Teng, Ma Li, Du Xiaoyu 2015 CCTV Spring Festival Gala
Leng Xuyang, Wu Yu Han, Chang Yuan, Wang Qi, Wang Ning Yan Fei, Peng Daimo

Shen Teng, Ma Li, Du Xiaoyu

2016 Liaoning Spring Festival Gala "Women in Marriage" Wang Zixuan, Yan Zheng Wang Ning, Chang Yuan, Allen, Nina Zhao 2015 "Joyful Comedians" (Season 1)

Tropic of Cancer, The Bounty Hunter

One Thought of Heaven, Where's the Thief? Shen Teng, Yin Yifu, Yang Yuanhan Shen Teng, Allen, Ma Li, Yin Yifu, Yang Yuanhan, etc. 2016 Joyful Comedians (Season 2)

Mechanical Enemy, Casino Royale,

The Smiling Proud Wanderer, Midnight Taxi, etc. Allen, Wang Ning Allen, Wang Ning, Wei Xiang, Leng Xuyang, Wang Chengsi, etc. Signed Artists

Joyful Mahua's Creative Team and Signed Artists: Joyful Mahua focuses on cultivating and building up a team of talents during the development process. In the process of development, Kaixin Maohua emphasizes on cultivating and building up a team of talents. At present, it has a full-time creative team and hundreds of contracted artists, including Shen Teng, Ma Li, Allen, Wang Ning, Chang Yuan, Du Xiaoyu, Song Yang and other popular comedians in China, which is the most influential and creative comedy team in China.

Creative Team

:Yan Fei, Peng Daimo, Wu Yuhan, Song Yang, Yang Yuanhan, Wei Xiang, Huang Cailun, Jiang Yanliang, Leng Xuyang, Zhang Zhenyu, Dong Tianyi, Huang Zihang, Shan Dandan, Zhou Chao, and so on.

Signed Actors

:Shen Teng, Ma Li, Allen, Chang Yuan, Chen Hao Ming, Du Xiaoyu, Huang Cailun, He Zijun, Han Yunyun, Jia Rui, Liu Siwei, Song Yang, Wang Ning, Wei Xiang, Wang Cheng Si, Wu Yu Han, Wang Yuan Hu, Yang Yuan Han, Yang Xiaoming, Zhu Wei Wei, and so on.

History

In 2003, the company launched its first laugh-out-loud comedy, "If You Want to Eat Sesame Twist, I'll Twist You First," which was performed for 40 consecutive shows and was well received by the audience and reported by the media.

From 2003 to now, Kaixin Maohua has launched 25 original stage plays, which have triggered a viewing craze and become cultural hotspots, and made an important contribution to cultivating the audience's habit of watching performances, creating a "phenomenal" cultural and entertainment consumption habit of watching performances.

In 2008, Kaixin Mahua's "Crazy Stone", "A Xiang", "French Dinner for Two", "No One Is Allowed to Laugh", and "Sweet and Salty Match" were the five plays that realized the year-round uninterrupted performances. The show has been performed all year round, and among them, Happy Mahua's "Crazy Stone" has embarked on a nationwide tour.

In 2011, Happy Mahua began a national tour with its classic The Earl of Oolong Mountain, and set up Happy Mahua Guangdong subsidiaries in Shenzhen, Shanghai, Tianjin and other places. The Shanghai subsidiary of Happy Mahua and the Tianjin subsidiary of Happy Mahua also realized large-scale performances in Tianjin.

2012, the beginning of the happy twist in the CCTV Spring Festival Gala to become a budding force, the original sketch "happiness today" to the Spring Festival Gala sketches to bring fresh air, many viewers commented on "the best-looking sketches this year", after four consecutive years of appearances on the CCTV Spring Festival Gala, the original language program, for the national audience know and love, brand influence to expand, the same year, the happy twist creation of the In the same year, the first weekly internet sitcom created by Kaixinmahua, "Kaixinmahua Theater", was launched on the homepage of LeTV.com, which formed a benign echo with the stage play, and created an internet theater position.

In 2013, as a leading brand of culture and entertainment with stage performances as the main business in China, Happy Twist was invested by the China Culture Industry Investment Fund, the only state-level culture industry investment fund approved by the central government.

In 2015, happy twist creation, production and production of the movie "Charlotte's Trouble" has become a phenomenal film box office dark horse film in the same period, with a box office of 1.45 billion on the Chinese 2D film box office runner-up seat, film and television business has become a happy twist double engine of the forward.

December 29, 2015, happy twist (stock code: 835099) listing application was approved, successfully logged into the new third board, and by the asset market hot.

Foundation of Kaixin Maohua

Back in 2003, the director of the play "Cuihua, on the pickled vegetables," Tian Youliang, approached Kai and Zhang Chen, wanting to adapt Kai's novel "The Tough Love of a Bachelor's Man" into a TV series, which should have been a hesitant preparatory process, but encountered the SARS epidemic, and the shooting plan for the series was shelved. The TV series was put on hold, and the trio turned their attention to the drama market. At that time, there were both serious and light-hearted movies. On the other hand, the drama market was full of serious works. The three of them hit it off immediately: "If we want to do it, let's do comedy."

The plot of Want to Eat Sesame Twist Now I'll Twist for You is hilarious, with humorous lines and an overview of current events throughout the year, which criticizes all kinds of social malpractice in the sound of laughter. The end of the story is a happy and warm one that conveys positive energy. This style has been continued in the later works of Happy Mahua. The audience felt that this kind of drama was very fresh and good-looking.

After the first play, although the box office was poor, but the audience response was very good, Zhang Chen and遇凯 decided to make the play a long time to do, become the main business of the company.

The first time I saw this movie, it was a very good one, and I think it's a very good one.

Before the fourth twist play, "Tease the Landlord," was produced, there was still a lot of discussion about the brand name, and many people thought the word "twist" was too unserious. The company's name is the same as the name of the company's brand, but the company's name is not the same as the name of the company's brand. Because to go to the Commerce and Industry Bureau registration, can not use a class of food as a brand name, it will be in front of the addition of the word "happy", "happy twist" was born.

Musical Theater Exploration

Since its inception, Kaixin Mahua has always taken innovation as the driving force of its development. After pioneering the concept of "New Year's Eve Stage Drama", it has not stagnated in the creation of dramas, but has actively expanded into a variety of forms of productions, musicals being one of them.

When musical theater is still in its infancy in China, Happy Mahua has already begun to make bold attempts. Unlike the introduction of foreign classic plays for localized adaptation, happy twist insisted on the originality of the musical.

Daydream

In 2009, Kaixin Mahua launched its first youthful and romantic musical, Daydream, which featured 14 post-1980s actors, 21 original songs and dozens of dances. This is called "China's first truly original pop musical" pioneering work, in the 2011 small theater theater exhibition swept the original play award, director of the Golden Award and other seven 11 gold medals. Singer Wei Xueman was also honored with the "Best Musical Actress" award for her starring role in "Daydream".

Men's Men

At the end of 2010, Kaixin Maohua and Beijing Kyoto Cultural Investment Management Company jointly launched a large-scale musical "Men's Men," breaking the pattern of simple addition of drama and singing, and extracting the unique traditional flavor from Peking Opera and martial arts, and integrating them with the popular elements of modern musicals, which won the industry's praise. The show has been well received by the industry.

In order to continuously improve the artistic level of the original musical, in 2012, Happy Mahua carried out a brand-new revision of Masters, adding a lot of humor and wisdom to the play, the "twist gene", the compelling story framework coupled with bold artistic innovation has brought about a shocking new viewing experience, and its box office performance shows that: not only did it win the recognition of the professionals, but also was welcomed by an increasing number of ordinary viewers. The box office performance shows that the show has not only won the recognition of professionals, but has also been welcomed by more and more ordinary audiences.

In late August 2013, after another revamp, the hilarious musical "The Masters" was staged with a distinctive "twist" style, which was warmly received by the audience, and was almost sold out, breaking the prophecy of "China's original musicals lack of market appeal", and providing a new paradigm for the development of China's musical theatre industry.

Network Drama

In 2012, Happy Mahua's network drama Happy Mahua Theater was launched on LeTV.com, and the comedy of Happy Mahua's style surprised many online customers, and it became the beginning of Happy Mahua's film and television product line.

In 2013, Happy Mahua contacted a number of TV stations and cooperated with them on a number of comedy TV programs. 2014 is a full schedule of film and TV programs, and self-produced TV series and movies have been put on the agenda. The computer small screen, the movie big screen, will allow more viewers to feel happy with the happy twist to bring the joy.

The Spring Festival Gala

In 2011, Happy Mahua has been making a name for itself in the Beijing theater market. Theater plays are mostly funny comedy form, so happy twist has a vote of young people mainly winter powder, the end of the year in the eyes of these winter powder, it is necessary to come to see, the end of the year to see the happy twist of the play has also become a kind of habit.

After the "nine hundred and eighty-one difficulties" through the censorship

The director of the Harvard University in the eyes of Yan Fei is a relatively easy to accept new things, "she dares to innovate". The first time I saw this was when I was in the middle of the night, when I was in the middle of the night, when I was in the middle of the night, when I was in the middle of the night, when I was in the middle of the night, when I was in the middle of the night, when I was in the middle of the night, when I was in the middle of the night, when I was in the middle of the night.

Not on the Spring Festival Gala "twist" people do not have a full grasp of the 2012 Spring Festival Gala is the most inexperienced one, but they are also the most well-prepared one. When "Today's Happiness 1" to the Ha director to see, through the Ha director, "twist" people to see the Central Television is not imagined that the so-called "traditional, sitting down" is very serious to see. They sit there like an audience, so when we act, we are also much more confident." The review team was impressed by the work of "Mahua", just like the ordinary audience, which gave them a lot of confidence. But when the young actors see a lot of old actors, the heart and feel instantly small. Yan Fei said, "We also watched their sketches grew up like Ms. Cai Ming, to see people really is an old actor, on the stage to relax." The 2012 CCTV Spring Festival Gala, a **** 4 formal review. Recalling that period of time, Yan Fei expression is very tangled, "that is really nine nine eighty-one difficult." Every review, Yan Fei and the actors are holding a "certain death" mentality, they first comforted themselves, "we certainly can not be on the". But it is such a step by step, the result has been to the end.

May open twice

开心麻花再次被2013春晚邀请与《今天的幸福1》相比《今天的幸福2》演完2013年春晚的《今天的幸福2》，郝建的扮演者沈腾，比以前轻松了很多，演完下台的時候，他没有胃痛。 Ha Wen watched the end of the twists of congratulations

sketches

happiness today

year-old play "Charlotte's Trouble", in the happy twist next to the teahouse inside, the official "twist" Spring Festival evening invitation was issued. The skit idea is a group of people "Kan" out of the "big city small things" and "today's happiness 2" idea, is a few people sitting in a piece of talk talk, on the idea to "Kan" out.

After the 2012 Spring Festival Gala, the "twist" have some experience, "what the leadership wants, what the audience wants, this is the need for a good fit." Yan Fei summarized: "The audience want is the degree of joy, but the leadership want is the intention, positive." Spring Festival night to pass a value is positive, let the audience have a year to run, "twist" works to shoulder a certain meaning and responsibility. This is also Yan Fei realized, "this time I think it's not a bad thing, slowly we are maturing." Each review, like waiting for the results of the Joint Examination, is still torment for them, but step by step has been moving up, after 3 reviews, "Big City Small Things" and "Today's Happiness 2" have passed.2013 Spring Festival, Yan Fei is back to Changchun and his family together. The actual Spring Festival scene is not as tense, but still "excited, satisfied, apprehensive". Before the live broadcast, Yan Fei sent a message to the actors: "Put aside the distractions, play up." He knew they must be more nervous than him. The actors replied to the short message: "Don't worry, cheer up!" Chang Yuan replied : "Play up, I was supposed to play up."

10 years on the road

Initially, celebrities are also needed to increase the box office of the Spring Festival Gala stage is not a drama stage, which makes the "twist" need a process of adaptation. In the Spring Festival rehearsal trial audience, the effect of the sketches is very good, the degree of joy is always the first, but to the Spring Festival Gala of the first live hall, it can not achieve this effect." In fact, the audience sitting in Hall One, they are both the audience and the actors. They are not like the theater to really watch the play, you can laugh recklessly, they will have something taut". Yan Fei told reporters, in the theater, only the middle of the stage is light, other places, including the audience are black, but the Spring Festival Gala stage lights, which distracts the audience's point of view.

The skit "Today's Happiness 2"

The LED stage of the Spring Festival Gala is very dazzling, and the passing of the hosts and stars will drive the audience to many eyes, and they will not watch the play. On top of that, there are a lot of external factors distracting the audience's attention and focus. Happy Mahua can attract the audience, can impress the director of the Spring Festival Gala, is because it is made out of all the exquisite good play, whether it is a play or skit. 2003 only on the first year of college Yan Fei went to see Happy Mahua for the first time, "I think Happy Mahua is a traditional study of the theater - Stanislavic system is not the same as our things. There are no boundaries on this stage, and this concept of it is more suitable for me."

Brand Impact

Introduction

Beijing Happy Twist Entertainment Culture and Media Co.

In 2003, the company pioneered the concept of "New Year's Eve Stage Drama" in China, and in the past ten years, it has launched 21 stage dramas with its own intellectual property rights, becoming the most appealing comedy brand in the domestic stage drama field. 2011, Happy Ma Hua was named one of the "top three" Chinese drama performance organizations.

Since 2012, the company has expanded its business to film, television, and online new media industries. 2012 and 2013, the company's sketches participated in the CCTV Spring Festival Gala for two consecutive years, and became the only creative team to have two sketches appear on the same Spring Festival Gala stage at the same time. At the same time, the company and Heilongjiang Satellite TV, LeTV jointly launched the "happy twist theater", "happy twist street" and other columns of drama, which was widely welcomed.

In 2013, the company and Beijing Kyoto Culture Investment Co., Ltd. jointly created the Xicheng Original Musical Base, and its subsidiary, Beijing Urban Musician Culture Development Co., Ltd. which specializes in the musical business, is responsible for the operation and management of the base.

The company actively implements the strategy of "culture going out", promotes foreign exchange and cooperation in the performing arts industry, and has reached a cooperation agreement with the International Cultural Project Agency, the largest performing arts agency in Russia, to co-host a concert for young singers from China and Russia, and participate in a series of cultural exchanges in the Year of the Youth in China and Russia.

The company has set up or is in the process of setting up branches in nearly 10 first-tier cities, including Beijing, Tianjin and Shanghai, to expand its performance business.

As one of the leading brands of comprehensive cultural entertainment with a focus on stage performances in China, Kaixinmahua has been invested by the China Culture Industry Investment Fund, the only national cultural industry investment fund approved by the central government.

Product Charm

The most expected fashion hotspot - "want to be happy, see happy twist" has become the mainstream fashion of entertainment consumption of the urban population.

The happiest and most humorous annual inventory - Happy Mahua has formed the tradition of laughing inventory of annual hot events, the classic lines are all buzzwords

The most popular and most talented creators of comedy - Happy Mahua, whether it is the director or the actors, are the most eye-catching comedy stars on the stage

The most respect for the audience's IQ and EQ of the narrative - Happy Mahua comedy conflicts, the interlocking, the baggage, and the many other things.

The most popular style of comedy performance among the audience - Happy Mahua refuses to instill meaning and performs in a joyful and humorous style

The stage with the most laughter, applause and cheers - Happy Mahua's performances are characterized by non-stop laughter, applause, and applause at the curtain call

The most influential and at the forefront of the trend of the The audience, more than 90% are 25-45 years old white-collar, gold-collar, they are either guiding the trend, or walk in the forefront of the trend, they advocate fresh and happy life concepts and ways, they are mostly the city of taste, purchasing power, and influence of the elite elite people.

In addition to the regular audience, Happy Mahua has been focusing on membership construction, through the theater before and after the performance of the audience to voluntarily fill out the membership form, Happy Mahua has accumulated nearly 200,000 members, member information is accurate and complete. The unique events hosted by Kaixin Mahua on a regular basis are very popular among the urban youth.

Box Office Appeal

With its powerful brand and repertoire, coupled with professional and accurate promotion and sales, Kaixin Maohua has repeatedly created miracles in China's performance field: each of its productions has gained commercial success, and it has been ranked No. 1 at the box office of large theaters for consecutive years. With its frequent appearances in the Spring Festival, Happy Mahua has formed box office appeal in every center city of the country.

Subsidiaries and Theater Resources

Relying on its rich repertoire of independent intellectual property rights, loyal audience throughout the country, extensive brand influence, and strong stage product operation and management capabilities, Happy Twist is actively expanding its theater management business nationwide.

In addition to the Beijing headquarters, Happy Mahua has opened branches or offices in Shanghai, Tianjin, Shenyang, Shenzhen, Guangzhou and other first-tier cities across the country, building self-operated theaters one after another, and at the same time, seeking long-term strategic cooperation with theaters around the world. Everywhere Happy Mahua goes, its self-operated or long-term performance theaters will quickly become local cultural landmarks, attracting audiences to experience cultural life.

In Beijing, Happy Mahua has two self-operated theaters: Happy Mahua Theater - Geological Auditorium and Xicheng District Original Musical Theater, and has formed long-term strategic partnerships with Haidian Theater, People's Liberation Army Opera House, Century Theater and other 1,000-person theaters.

Beijing Headquarters Address: Building 18, Xinhua 1949 Park, No. 4 Chegongzhuang Street, Xicheng District, Beijing

Theatre Operation: Happy Mahua Theatre - Geological Auditorium

In Beijing, Happy Mahua owns two independently-operated theatres: Happy Mahua Theatre - Geological Auditorium Theatre, Xicheng District Original Musical Theatre Base Theatre and forms long-term strategic partnerships with thousands of large theatres such as the Haidian Theatre, PLA Opera House, Century Theatre and so on, The company has also formed long-term strategic partnerships with Haidian Theater, PLA Opera House, Century Theater, and other 1,000-strong theaters.

Happy Ma Hua Theater - Geological Auditorium

Address - No. 30, Lamb Hutong, Xicheng District, Beijing)

A33 Theater (Xinhua 1949 Park, No. 4, Chegongzhuang Street, Xicheng District, Beijing)

Cooperating Theaters: Haidian Theater, Century Theater, People's Liberation Army Opera House, Beijing Theater and so on.

Shanghai Subsidiary Address: 6th Floor, Huajing Mansion, No. 678 Huashan Road, Jing'an District, Shanghai

Cooperating Theaters: Yihai Theatre, Experimental Theatre of Shanghai Theatre Academy

Shenzhen Subsidiary Address: 2702, Block B, Tian'an International Mansion, No. 3012, Renmin South Road, Luohu District, Shenzhen, China

Cooperating Theaters: Huaxia Art Center

Guangzhou Address: 2313, Block B, Brainstorm Technology Building, No. 594, Tianhe Road, Tianhe District, Guangzhou City

Cooperating Theater: Friendship Theater

Tianjin Subsidiary Company Address: 1002, Carlyle Center, No. 73, Weizin Road, Heping District, Tianjin City

Cooperating Theater: Binhu Theater, Tianjin City

Shenyang Subsidiary Company Address: No. 19, Beiling Street, Huanggu District, Shenyang City

Shenyang Tiandi Zhonghui Plaza, Block A, No. 19, Beiling Avenue, Huanggu District, Shenyang City

Shenyang Tiandi Zhonghui Plaza, Block A Shenyang Tiandi Zhonghui Plaza, Block A, Room 1001

Cooperating theaters: Liaoning Grand Theater, Shenyang Workers' Cultural Palace, Dalian International Convention Center Theater

Address of Nanjing Subsidiary: Nanjing Zijin Theater, No. 20 Xiaohuowa Lane, Qinhuai District, Nanjing City, 3rd Floor, Office of Happy Mahua

Cooperating theaters: Jiangsu Zijin Theater, Jiangnan Theater

Artistic Evaluation

Star Reviews The star's review The star's review What's the most important thing about the movie? It's a different kind of feeling to sit down and watch a twist show, it's more fun than acting on stage itself, and it's still so funny the second time I saw it

-- Qu Ying (second time I saw Jianghu Academy)

The twist show is like a radish that's just come out of the ground, it's got a little bit of dirt on it, but it's definitely fresh and fresh

-- Chen Pesi watching the twist show

You guys put in a lot of popular hilarity, it's pretty funny, and it's a lot of fun.

-- Feng Xiaogang (watching "twist 2 love flu", the play flirted with the "world without thieves")

Early heard of the "twist", performed so many shows, private capital boom market, good.

*** Cultural procurement projects for the grassroots, you can work with you

-- Beijing Municipal Bureau of Culture Director descended Gongmin watched the "Happy Mahua - A Xiang"

"Daydream" is the best musical I've seen in China!

--Tony Stimac, Broadway musical expert

After decades of performances, there are two firsts that are unforgettable for me, the first time I saw the audience around me laughing from the opening to the closing; the first time I saw the audience not wanting to leave after the closing.

-- Cirque du Soleil, magician David Copperfield introduced to China performer Yang Hui Xian (Winey)

Honors

2005 Air Network's most popular cell phone users of the stage play

2006 Beijing Television Station's annual innovative stage play

2007 Light Media annual stage play

2008 Best Stage Drama of the Year by Starlight Entertainment Awards

2008 Beijing Literature Award

2010 Beijing Times Outstanding Stage Drama Production Organization

2010 Beijing Cultural and Creative Industry Top Ten Most Growing Enterprises

2010 China Annual Innovative and Growing Enterprises 100, and many other awards

In 2011, the National Small Theatre Exhibition swept seven gold medals

In 2012, "The Most Valuable Cultural and Creative Enterprises for Investment" by Beijing Culture Promotion Center

In 2013, "Zero2IPO - Top 50 Most Valuable Enterprises for Investment in the Eighth Session"

In 2013, "Top 10 Copyright Owners in China" by CPCC;

2012 and 2013 were awarded as "China's Top 10 Drama Organizations" by the Dollo Forum. Forum in 2012 and 2013;

In 2014, it was named one of the "Top 5 Chinese Drama Organizations" and "Top 5 Chinese Musical Theater Organizations" by Dow Liao Performing Arts Industry Forum;

In 2014, the musical "The Masters - Three" was selected as one of the "Top 5 Musical Box Office List" by the Dow Liao Performing Arts Forum in 2014;

In 2015, it was honored with the title of "Seventh Top 30 National Cultural Enterprises". In 2015, it was nominated for the "Seventh National Top 30 Cultural Enterprises"

In 2015, it was awarded the "Best Innovative Cultural Entertainment Enterprise" in the 2015 Entertainment Ceremony of Yi En

In 2015, the stage play "Charlotte's Trouble" was awarded the "Most Influential Drama Performance of 2015 China Performances" by the China Performing Arts Association (CPAA)

In 2015, it was selected as a finalist for the 2016 Performing Arts Beijing Award, which was presented by the Dolores Forum. In 2015, the stage plays The Earl of Oolong Mountain, Shy Iron Fist, The Trouble with Charlotte, and The Clown Loves Beauty were selected for the "2016 Performing Arts Beijing Daolu Forum" - China's top ten box office list for large theater plays.

In 2015, the play The Story of a Friend, The Trouble with Li Cha Cha, was selected for the China Performing Arts Industry Association's "2015 China Performance Annual List of Most Influential Theatre Shows".

In 2015, The Story of a Friend, The Story of a Friend, and The Trouble with Li Cha Cha won the "2015 China Performance Annual List of the Most Influential Theatre Shows" by the China Performing Arts Industry Association. Auntie Li's Tea" was selected as one of the "2016 Performing Arts Beijing Daoliang Forum" - Top 10 Original Large Theater Dramas in 2015

In 2015, "Happy Mahua Theater - Geological Auditorium" was awarded the "2016 Performing Arts Beijing Daoliang Forum" - Top 10 Vitality List of Chinese Drama Large-scale Performing Venues

In 2015, the musicals "Gentlemen - Three"

In 2015, the musical "Three Little Pigs" was awarded the "2016 Performing Arts Beijing Daoliang Forum" - Top 10 Vitality List of China's Large Performance Venues

In 2015, the musicals "The Three Little Pigs", and "Three Little Pigs" won the "2016 Performing Arts Beijing DaoLu Forum" - China's Top 10 Musicals and Top 10 Chinese Children's Dramas respectively

Zhang Chen won the "2015 China Cultural Industry Person of the Year" organized by Guangming Daily

In 2016, "Auntie Li Tea" won the "2016 Beijing Drama New Power" organized by Yongle Ticketing

In 2016, it was awarded "Beijing New Power" by *** Beijing Municipal Party Committee Propaganda Department, Beijing Municipal State-owned Cultural Assets Supervision and Administration Office, Beijing Municipal Bureau of Culture, etc. as "Top 30 Cultural Enterprises in Capital City"